Wunderland is very excited to announce it's next Chicago Interactive Design and Development meet-up featuring Andy Crestodina and Brandi Larsen. Sign Up Here!
All Online Marketing is Mobile Marketing
Speakers:
Andy Crestodina
• Strategic Director, Orbit Media Studios (www.orbitmedia.com)
• Author, Content Chemistry: The Periodic Table of Content
• Featured in 2012 Crain's Chicago Tech 50
Brandi Larsen
• Content Development Director, Tribune Company
By December 31st, one third of all web traffic will come from mobile devices. Your digital strategy needs to move with your audience. Everyone is talking about mobile design trends: responsive, adaptive, HTML 5 and touch-based usability, but what happens once you have the right wrapper? Where do the visitors come from? What about the content?
Learn:
• How to create killer content for mobile use
• How to drive traffic through social media
• Mobile-friendly Email Marketing: Send emails that maximize opens and clicks.
• Analytics: How to measure success
In this presentation, Andy and Brandi will teach the practical, how-to tactics that go beyond the website itself. Learn how to connect with visitors and create a mobile strategy from the content perspective.