Check out the PPT deck from "Monetizing Data: An Evening with Eight of Chicago's Data Product Management Leaders"

Randy Horton

On March 19th, over 120 Chicagoans turned out to hear a great lineup of data product managers talk about their craft:

  • Justin Massa - Founder & CEO, Food Genius
    • What's a big data product and how does it differ from “traditional” digital and physical products?
  • Kamal Tahir - Senior Manager for Product Management and Marketing, Experian
    • Designing a data product to fit a real need?
  • Mark Slusar - Quantitative Research & Analytics Fellow, Allstate Insurance
    • Getting your data, Part 1: How to source existing databases?
  • Eloise Parker - Assistant Director, Public Health Research, National Opinion Research Center at the University of Chicago
    • Getting your data, Part 2: How to manufacture new data?
  • Jackie Beaubaire - Assistant Director, Licensing & Governance, Truven Health Analytics (Formerly Thomson Reuters Healthcare & Solucient)
    • Legal and ethical constraints of data products: regulatory compliance, privacy and corporate trade secrets
  • Mike Jakob - President and COO, Sportvision
    • Packaging your data and pricing it
  • Brandon Cox - President, Wheelhouse Automotive
    • Successfully Marketing and Selling Your Data
  • Ken Treske - Former COO and CMO, Dotomi (sold to ValueClick in 2012)
    • Winning elements of a big data product team
  • Randy Horton - Founder and Managing Principal, 94 Westbound Consulting
    • Panel moderator

Sponsored by the Chicago chapter of the Product Development & Management Association (PDMA), the slides are now available here.

Here are some photos from the event:

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