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What is a Marketing Hackathon?
It is a mix of skill sharing, problem solving, marketing hacks, and collaboration, punctuated by inspiration for startups and B2B tech companies who want to grow their businesses.
The first of its kind in the country will feature innovative ideas from speakers like Howard Tullman, President and CEO of Tribeca Flashpoint Academty and Liz Strauss, the most influential non-celebrity blogger on the Internet.
Sure, there are lots of conferences, seminars, and marketing roundtables that help marketers to create opportunities for companies, products, and services. But they are typically focused on a broad spectrum of companies.
We thought it made sense to focus on companies of a certain size that are B2B tech companies. Later stage B2B tech startups who are funded and have a product are ideal participants. Emerging growth tech companies are also a good fit. The goal for these companies tend to be expanding their current reach into new markets, launching of new products, or expanding geographically or globally.
This type of approach is uniquely suited to the fast pace of tech companies. The focus is on solving problems that help companies generate growth at a pace that is required by investors and management is an idea that is ready to rock.
Who should attend?
For B2B emerging tech companies who want to accelerate growth. For startups who have a product and are ready to fill their sales pipeline
- Marketing leaders, owners/founders & senior leaders who own the marketing function
- Sample marketing titles: VP of Marketing, CMO, Director of Marketing
- Other titles who own marketing: Operations, Founder, Owner, CEO, COO
Check it out!
Brought to you by: Illinois Technology Association, KonstantChange and Venue Cricket