Content Marketer
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We are looking for a prolific and talented content creator to write and produce various types of content and blog regularly, to expand our company’s digital footprint, awareness, subscribers, and leads. This role requires a high level of creativity, attention to detail, and project management skills.
Responsibilities:
* Create 1–2 free resources each month to drive leads, subscribers, awareness, and/or other important metrics (examples include ebooks, white papers, infographics, guides, templates, etc.).
* Blog on an ongoing basis to support and promote your offers and to attract site visitors through search, social media, and email subscribers.
* Grow our subscriber base by providing them with regular, helpful content that’s aligned with their needs and interests.
* Collaborate with designers, product marketers, sales professionals, and external influencers and industry experts to produce relevant content that meets the needs of both key stakeholders and our audience.
* Convince others that your creative ideas are worth investing time and effort in. This role is at the core of the marketing team
Requirements:
* BA/BS degree or equivalent working experience.
* Ability to work independently and drive results.
* Past experience producing content for the web specifically, as well as channel-specific knowledge (blog, SlideShare, Facebook, Twitter, etc.).
* Past experience building audiences online.
* A dual-minded approach: You’re highly creative and an excellent writer but can also be process-driven, think scale, and rely on data to make decisions.
* Proficiency with Adobe Creative Suite (particularly Photoshop and InDesign).