Digital Marketing Analyst

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The Position:

The Digital Marketing Analyst is responsible for qualitative and quantitative insight across client and company objectives. They will draw upon their data analytics experience to provide high-level, reproducible predictive models, insights, and presentations. They will be responsible for providing solid recommendations to their cross-functional teams regarding experiment hypothesis, design, and reporting. The Digital Marketing Analyst should be able to work independently on specific quantitative programming tasks that will fit seamlessly into a larger modeling framework.


Responsibilities:
  • Dashboard creation for internal and external client reporting using a visualization tool like Tableau
  • MS SQL programming to support analytic projects and dashboards
  • Leverage various big data sources, including call center data, producing 'actionable' insights
  • Interpret structural statistical models to gain insight into data relationships
  • Utilize unsupervised learning methods to find structure in unstructured data
  • Work closely with internal stakeholders to best understand and meet client needs
  • Recommend testing opportunities and experimental designs based on data insights
  • Client campaign performance reporting and performance trouble-shooting

Qualifications:
  • BS Degree in Statistics, Econometrics, Mathematics, Computer Science, or a quantitative professional designation
  • 1+ years’ experience in quantitative analytics, digital/search marketing experience a plus
  • Intermediate statistical modeling experience including predictive modeling, structural modeling, design of experiments, and computational mathematics
  • MS SQL or understanding of a query language
  • Ability to work independently and cross-functionally, prioritizing projects, and meeting project milestone timelines, all in a dynamic work environment
  • Highly organized
  • Strong written and oral communication skills

The Perks:
  • Total compensation package. We know your take-home pay isn’t all you’re looking for, which is why we match your 401(k), have great medical, dental, and vision insurance, and pay for your short-term disability and life insurance. Plus, every employee has a bonus potential.
  • Casual dress. We welcome all dress styles but jeans work well here! And, our newly renovated office has a modern open layout space.
  • Innovative work environment. We value our team culture, founded on bright people with passion for their work. We offer bi-monthly Lightening Talks where team members present to their peers about both general and technology topics. Leapfrog values having a balance between work and personal life; we believe people are happier and more productive when they have this balance. We also get to do our “thing” in a former Tinkertoy factory.
  • Easy transportation and parking. We are steps from the Dempster Purple Line “L” stop, a couple blocks from the Metra stop, and offer a transit FSA that allows you to dedicate pre-tax dollars to public transportation expenses. There is a dedicated indoors bicycle area for our year-round and seasonal cyclists. Plus, we have street parking far easier than downtown and also have a lottery-assigned back lot.
  • Great location. The Leapfrog office benefits from Evanston’s laid back attitude along with dozens of restaurants within walking distance. Nearby you’ll find Whole Foods, Trader Joe’s, coffee shops, and the famous Edzo’s Burger Shop. And, gym and yoga facilities are just down the street.
  • Food! Our kitchen is stocked with all-you-can-eat snacks, a variety of coffees, along with sodas. Summers find us noshing on BBQ, and every Friday morning, the office enjoys bagels, donuts, or pastries, not to mention the endless amounts of goodies our amateur chef employees bring in for sharing.

All Leapfrog Online positions are contingent on successful completion of a background check.
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Location

515 State Street #22, Chicago , IL 60654

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