Digital Marketing Specialist
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Job description
Devbridge Group is a fast-growing, leading digital products company based in the heart of Chicago's tech scene. We work with a wide variety of upper mid-market and Fortune 1000 companies to design and develop custom web and mobile applications. We are seeking a digital marketing professional who can design, build and maintain a vibrant online presence. Working closely with the Marketing Director, this person will be responsible for three primary areas within the digital realm:
- Plan, execute and measure web, SEO/SEM, email, blog, social media and ad campaigns
- Develop the marketing automation infrastructure, apply best practices and leverage guidelines for email drip campaigns, landing pages, sales campaigns, etc.
- Oversee database management, including segmentation, list acquisition/import, data cleansing, and event capture
- B.S. degree in marketing or related field
- 3+ years of proven B2B digital marketing work experience, preferably in technology
- 2+ years of administering a marketing automation platform preferred but not required
- Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and advertising campaigns
- Experience in optimizing landing pages and user funnels
- Experience in setting up and optimizing Google Adwords campaigns
- Up-to-date with the latest trends and best practices in online marketing and measurement
- Ability to prioritize projects, balance workload, and deliver results
- Ability to work as part of an engaged and energetic team in a fun work environment
- Competitive salary and performance based bonuses
- Health and dental insurance
- Three weeks paid vacation plus 10 U.S. holidays
- 401(k) plan
- Maternity/Paternity leave benefit
- Gym membership
- Team-building events, Friday lunches and a stocked kitchen
- Employee referral program
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