As a leader in the Analytics & Technology, team the Director guides a team responsible for the development and delivery of data driven solutions for improving marketing performance and the understanding of consumer insights. With a focus on the development of client analytic strategies and the development of frameworks and methods across the practice. The director will lead clients, agency teams and partners through the transformation of digital marketing strategies and operationalization of key functions, balancing learning and innovation with efficiency and automation. This role must be able to solve business issues through data, creativity and human-insight.

Role Objectives:

Client Leadership & Business Development

• Serve as key thought leader for the agency providing strategic leadership to senior client stakeholders and partners to design, prioritize and execute strategic projects to improve marketing investment and improvement of analytical maturity
• Lead development and demonstration of solutions to address prospects business and marketing needs
• Work as part of a cross-functional leader, developing integrated marketing solutions to improve marketing performance
• Manage resources across defined client portfolio
• Lead cross-sell/up-sell strategies

People & Team Development

• Hire, train, mentor and develop team members providing linkage between job roles, desired competencies, and key experiences through career paths that direct employees towards personal and professional success
• Establish expectations and goals for team on performance marketing thought leadership.
• Development and documentation of best practices for improving operational efficiencies within the team and the group
• Recruit & retain high performing team members
• Provide methodological coaching and mentorship across the A&T team to develop critical thinking, quantitative and technical skills
• Reinforce a collaborative culture across teams for mentorship, shared product development and knowledge management

Practice Management & Development

• Enhance and improve formal frameworks and methods to address client and industry strategies including the integration of digital media and customer analytics to increase performance
• Collaboration across a broad range of agency stakeholders including business intelligence, media, content, engineering, planning in the development and refinement of capabilities.
• Drive the use of analytics forward thinking across the organization
• Manage prioritization and allocation of resources across projects and teams
• Identify new trends, technologies and solutions in the marketplace and Performics around digital marketing and develop of business plans to address industry needs

Minimum Qualifications:

• Master’s degree in business (MBA), Mathematics, or Economics plus 6plus years of relevant experience in Management Consulting or Marketing
• Proven leadership ability and strong, impactful client relationship experience
• Extensive digital expertise including digital measurement and associated data and technology platforms
• Experience in retail, health insurance and/or financial services preferred
• Strong knowledge of one or more analytics disciplines including CRM, Predictive Modeling, Marketing Mix Modeling and Attribution, Business Intelligence & Data Warehousing
• Proven experience managing and mentoring a team
• Excellent communication skills including the ability to influence senior decision makers within agencies and clients
• Personality: Self-driven, results-oriented with a positive outlook, and a clear focus on high quality and business profit.  Conversational in how they work with an ability to collaborate as a means to an end.  A natural forward planner who critically assesses own performance. Reliable, tolerant, and determined. Empathic communicator, able to see things from the other person's point of view. Well-presented and businesslike with an entrepreneurial mind set
• Business and Selling Skills: Must be an excellent face-to-face, email and phone communicator able to collaborate across office. Able to demonstrate thought leadership around performance marketing and data-driven strategy.  Deep understanding of how to use digital media and emerging channels to drive customer acquisition and retention
• Management Ability: Proven ability to lead a team but willingness to do, not just lead.  Lead peers in the same position across the company at the same level. Strong people-management skills, experience and natural ability will be useful.  Ability to manage up as well as across

About Performics:

Are you ready to re-invent digital marketing?  At Performics, we’re accelerating the great missions of our clients—brands like Allstate, Toyota, Verizon, American Express and Kohl’s—in the ever-evolving world of search engine marketing, display media, social media and affiliate marketing. 

 If you’re ready to move at the speed of Google, Facebook, and Twitter, have an entrepreneurial spirit, and get excited about finding smarter ways to do things, we’d love to meet you.  We’ll give you the tools, support, and freedom to lead, innovate and grow.  In fact, Advertising Age, Crain's and Tribune have named Performics a "Best Place to Work," and Forrester Research dubbed us one of 2012's "Top Digital Agencies."  We hire exceptional people for our global headquarters in Chicago and U.S. locations in Atlanta, Los Angeles, New York, Seattle, and San Francisco.  Our international presence spans 31 markets (and growing) including regional hubs in London and Singapore.