At Leapfrog Online, our Business Analysts are responsible for the development and delivery of analytics in support of our digital clients’ business and marketing needs. In this role, you will utilize multiple digital data sources and analytic techniques to interpret and deliver thoughtful analyses for our Fortune 500 client projects.    

An analytical mind, natural curiosity and an interest in data analytics are a must. We are looking for candidates that share our passion for data driven decision making and online marketing.

Responsibilities:

• Leverage and integrate multiple data sources – transaction data, behavioral data, demographics, psychographics, lifestyle segments, vertical-specific characteristics, performance results, response events, etc. – to analyze and address insight questions. Collaborate and maintain close relationships with internal stakeholders to understand business and client needs and objectives.
• Work with client data and account team members to define, configure and share data, results and insights relevant to marketing program objectives.
• Lead the preparation of analytics-based client and presentation deliverables.
• Proactively contribute testing hypotheses, external context, streamlining of existing processes and enhancing current analytic methodologies.
• Anticipate customer needs and business opportunities through effective tracking and forecasting of customer trends. 

Qualifications:

• 4-6 years of work experience in an analytical role in a professional services environment: digital advertising, database marketing, or interactive/ technology consulting.
• Strong communication skills, including experience in making complex subject matter accessible to a broader audience, excellent written and oral communication.
• Experience working with large data sets and using tools to extract & analyze data.
• Ability to understand and articulate strategic marketing implications of campaign performance results.
• Experience with reporting & analysis tools: Analysis & Presentation skills:Excel, Power Point; Web Analytics: Google Analytics; Business Intelligence tools: Tableau & similar; Data extraction, manipulation, and visualization tools: SAS, SPSS, SQL, Excel, Tableau.
• Bachelor’s degree in Business, Marketing, Statistics, Economics or other quantitative discipline
• Experience with the application of analytic methods in the digital and online channels.