Email Merchandising Specialist - Groupon+

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 Groupon is seeking an Email Merchandising Specialist to fuel the growth of Groupon+, an exciting new restaurant cash back deals program. In this role, you will be responsible for planning, deploying, and optimizing marketing campaigns across email, push, and product channels. You will work alongside seasoned professionals and leaders to ensure the success of an exciting new project, leading Groupon into its next era.

Responsibilities:

  • Lead the development and execution of a data-driven merchandising plan

  • Project manage campaigns end-to-end by coordinating with design and editorial, defining template structure with engineering, structuring A/B tests, setting up campaign delivery, and reporting on results

  • Partner with Inventory Management team to secure appropriate inventory to support strategy

  • Leverage consumer insights and data to effectively target and engage customers

  • Develop deep understanding of campaign performance by running reports to track trends in email engagement metrics and financial performance

  • Leverage campaign performance trends to optimize plans and inform strategy

  • Present plans, results, and learnings to senior leaders

Requirements:

  • Bachelor's degree in Business or Marketing or equivalent professional experience

  • 3+ years relevant experience within digital marketing, email marketing or merchandising

  • Ability to thrive in a fast-paced and rapidly changing high pressure environment

  • Attention to detail and organizational skills, including the ability to prioritize multiple projects

  • Demonstrate strong critical reasoning skills, including the ability to make quick decisions with incomplete information

Groupon provides a global marketplace where people can buy just about anything, anywhere, anytime. We’re enabling real-time commerce across an expanding range of categories including local businesses, travel destinations, consumer products, and live or lively events. At the same time, we are providing advertising options and tools that merchants can use to grow and manage their businesses. Culturally, we believe that great people make great companies and that starting with the customer and working backward moves us forward. Community matters to us on an internal, local and global scale—it’s fundamental to our company’s growth and to the well-being of the world at large. We also value self-awareness, candor, lunch and WiFi. If we match with you, please apply to join us.

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Location

Our headquarters is nestled alongside the Chicago River in the bustling River North neighborhood, close to both blue and brown line CTA trains.

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