Marketing Campaign Manager
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Do love analyzing data and harnessing the power of automated marketing tools?
Do you dream about campaign workflows in your sleep?
Then you might be a Symbiont.
WHAT WE'RE LOOKING FORRESPONSIBILITIESSKILLSREQUIREMENTS
Symbiont Group is currently looking for an experienced Marketing Campaign Manager to join our growing marketing team.
In this role, you will drive success for our clients by creating, managing, executing, and analyzing our integrated B2B marketing campaigns.
- Lead the design and execution of campaigns focused on inbound and outbound marketing, lead nurturing and sales enablement
- Define campaign objectives and goals, target audiences, messaging and tactics, metrics reporting, supporting the overall marketing and business objective
- Standardize, clean, and upload contact lists within email/marketing automation platforms
- Collaborate with the marketing and sales teams to ensure campaigns run optimally
- Monitor, analyze, and report on campaign performance
- Analyze KPIs and advise the marketing team of opportunities to improve and optimize campaign performance
- You understand how businesses sell to other businesses
- Driven and hungry for knowledge, growth, and increasing responsibility
- Able to shift priorities quickly and adapt easily to change
- Excellent analytical and project management skills
- Confident/Independent problem solver
- Solid campaign management experience and organizational skills
- Bachelor’s degree or equivalent experience in business, sales, and/or marketing
- 3-5 years of experience in developing and managing B2B marketing campaigns
- 2-3 years of experience working with marketing automation platforms such as HubSpot, Pardot, Act-On or MailChimp
- Experience working with web analytics tools such as Google Analytics
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