Public Relations Associate

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Quick facts:
Do you want to learn the ins and outs of a growing startup and help spread the word about an incredible SaaS company here in Chicago? Do you want to take ownership of a company’s PR, marketing, social media management, and content creation needs? If you want to do all of the above, then you're in luck: we’re hiring a PR Associate, somebody who will create and implement different communications programs about Yapmo to help grow our company into something huge.
 
About us:
Yapmo, a Chicago SaaS start-up, is reinventing the way companies communicate. Yapmo’s enterprise social network puts people, conversations, workflow, and third-party applications together so companies can quickly collaborate and get work done. Founded by software veterans and backed by top investors, Yapmo offers the opportunity to experience the growth, excitement, and responsibility of a startup. Located in the West Loop and easily accessible by “L,” bus, or car, Yapmo is steps from the Randolph Street Corridor (and the restaurants and bars that come with it).
 
The job:
This role is a mix between B2B public relations, marketing, social media management and content creation. The goals are clear: evangelize Yapmo, create brand awareness, and help acquire new customers through programs that are measurable and have bottom-line impact. The job is yours to mold - we don’t currently have a PR team, and we’re looking to try new and exciting strategies to promote Yapmo. More specific responsibilities include:
  • Learn our company and product inside and out and be able to articulate and evangelize the product appropriately
  • Research, craft, and execute pitch angles
  • Coordinate publicity campaigns and secure positive media coverage for Yapmo in relevant media outlets and blogs (business, tech, franchise, and real estate focused publications)
  • Create lots of content - that means blog posts, marketing collateral, outbound email campaigns, contributed content, etc.
  • Become the voice of Yapmo on public social media channels
  • Ensure alignment on key messages both internally and externally
  • Keep the internal team apprised of industry trends and news
  • Measure results and deliver ongoing analysis for all strategies
You are:
  • Flexible & organized: You’ll be working on many different projects and deadlines, and you’ll need to maintain a high level of organization to juggle all of them.
  • Independent & team-oriented: You require little oversight to dive into initiatives, but you're capable of working with different colleagues to execute on group projects.
  • Creative & hard-working: You know what it takes to work for a startup and nothing is beneath you; you must be passionate about our product, and you’re constantly devising crafty ways to grow our company.
  • Scrappy & tenacious: You get bored easily, you prefer to multi-task, and your friends would call you resourceful.
Experience & skills:
  • Undergraduate degree from an accredited 4-year university
  • At least 1 year of relevant experience in PR (from your past internships, part-time work, or hobbies)
  • Impeccable writing skills
  • Mastery of the various social media platforms
  • Great at working with a team
  • Understanding of SaaS software is a plus
  • Understanding of the franchise industry is a plus 
The perks:
  • Competitive pay, stock options, benefits, and retirement plan
  • Health and dental benefits
  • Life insurance and disability insurance
  • Flexible spending account for medical expenses
  • Paid time off
  • Open and casual work environment
  • Weekly kickboxing class
  • Kitchen stocked with snacks of your choosing
  • Commuter friendly location
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Location

1811 W. North Ave., Suite 400, Chicago, IL 60622

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