Sales Enablement Content Writer
Sprout Social is looking for a motivated, organized, strategic sales content specialist to join our growing Brand Content Marketing Team. You will have 5+ years’ experience writing and producing content for an internal sales and marketing team, including case studies, white papers, use cases, sales decks, product feature guides, web and landing page copy, webinar copy, ad copy and other marketing materials.
The Sprout Social platform is used by more than 19,000 brands around the world. Companies like Zendesk, Trello, Google, SoulCycle and Evernote rely on Sprout to create stronger relationships with their customers through social media. We believe in the power of social engagement to create lasting brand loyalty between our customers and their customers, and the Sales Enablement Content Writer will be at the forefront of telling our story to new prospective customers.
Responsibilities
- Combine analytical, business results-driven writing skills with the Sprout’s unique voice to create and execute sales content that resonates with, engages and proves Sprout’s value to defined target sales segments
- Generate copy for a wide variety of sales and marketing programs and deliverables, to include collateral, demand generation, digital, social and brand marketing initiatives
- Share ideas and collaborate effectively across teams
- Have a strong understanding of sales-based organizations and the role of content in the sales and customer success processes
- Partner with colleagues in other marketing, sales and success functions to develop focused content that drives business impact in multiple channels
- Partner with Sprout’s in-house design team to find integrated visual/copy solutions, from full brand campaign concepts to individual pieces of collateral
Desired Skills & Experience
- Bachelor’s degree in Marketing, Business, Journalism, Communications or Advertising and 5+ years’ professional writing experience OR 7+ years of experience with copywriting and content creation in marketing, or business communications digital marketing
- A work portfolio showcasing strategic command of the English language for business purposes as well as writing, editing and proofreading skills
- Ability to deliver exceptional copy/content at high volumes under tight timelines
- Ability to gather insights from raw data and position to tell business stories
- Experience with social media strategy and content development for a business or publisher
About Sprout Social
Sprout Social powers open communication between individuals, brands and communities through elegant, sophisticated software. We are relentless about solving hard problems for our customers and committed to both customer and team success.
Team Sprout is a group of very talented, smart and passionate people with broad interests and backgrounds. We’re proud to regularly be recognized for software, product and company culture achievements. Our team’s shared belief in Sprout’s mission promotes a culture of openness, empowerment and fun. We have built a benefits program to match the strength of our team. This program includes:
- Insurance and benefit options that are built for both individuals and families, including generous company contributions
- Progressive benefit programs, like our parental leave program and free Divvy bike memberships
- High-quality and well-maintained equipment - your computer will never prevent you from doing your best
- Beautiful, convenient and state-of-the-art offices in Chicago’s Loop
- Solid programs in some of the staples: transportation, disability and life insurance
- Wellness initiatives to ensure both health and financial well-being of our team
- Breakfast and lunch options onsite, and more healthy snack options and beverages than you can imagine
- Growing corporate social responsibility program that is driven by the involvement and passion of our team members