PowerReviews delivers a leading Consumer Engagement Engine that helps more than 1,000 active brands and retailers worldwide engage with consumers everywhere at the moment of purchase. A true Software-as-a-Service that is easy to implement and customize, PowerReviews provides customer review and Q&A capabilities that are proven to drive sales, improve the customer experience, and create actionable insights.

PowerReviews seeks a dynamic individual to join our team as an SEO and Ad Operations Manager. This person will be responsible for SEO tactics, strategies and tools. Additionally, this person will be responsible for technical implementation and troubleshooting of PowerReviews’  online marketing campaigns on Viewpoints.com and Buzzillions.com.

This position is a vital member of the PowerReviews media team and will manage our affiliate partnerships and provide assistance to our Display sales team.

Key Responsibilities

• Manage and optimize SEO and SEM for Viewpoints.com and Buzzillions.com.

• Manage existing affiliate partnerships and curate new partnerships where relevant.

• Manage the day to day execution of advertising campaigns using an Ad Serving Platform (DFP)

• Review ad performance relative to campaign objectives to provide optimization recommendations to increase performance

• Traffic and QA to prevent errors and/or discrepancies during pre-launch process

• Assist in yield optimization to help maximize revenue by ensuring efficiency in ad serving priority stack

• Help oversee/maintain partnerships with various vendors

• Compile, analyze, and provide regular reporting to management

• Assist in evaluating the impact of product changes, marketing campaigns, and other activities

Requirements

• Bachelor's degree

• Some tangible experience doing web design and / or SEO preferred

• Understanding of SEO tactics, strategies, and tools – and a willingness to learn and improve to stay on top of the ever changing SEO landscape

• 1-2 years of Account Management Experience required

• Minimum 2 year working experience with commercial ad server (DFP Preferred), RTB/Programmatic buying experience a plus.

• Familiar with digital campaign metrics and analysis including; CPM, CPC, and CPA. Experience with mobile is a plus.

• Experience with campaign trafficking - rich media, standard display, text and re-directs.

• Basic knowledge of HTML, CSS, JavaScript, Flash, and various rich media advertising creative technologies a plus.

• Excellent written and verbal communication skills

• Must work well in a team environment

• Comfortable working in entrepreneurial environments

• Excellent time management skills

• Expert in Microsoft Excel

• Strong attention to detail, accuracy, and accountability