Principal Responsibilities:

Social Campaign Management:

• Hold responsibility for all client Social Activation
• Drive integrated process and thinking across client teams, strategy and product areas
• Manage your team to deliver on accounts effectively on a day to day basis
• Ability to participate in new business
• Manage development/mentoring of all junior team members on client team
• History of managing direct reports
• History of managing large paid social budgets

Team Oversight:

• Monitor day to day aspects of employees’ on client team
• Work to ensure high-quality output and manage the group’s workload
• Set benchmarks for personal development within team
• Appraise account group and identify training needs
• Provide feedback on the job training and learning opportunities for junior people
• Work with VP on training and team needs for long-term growth
• Lead the trading team responsible for managing social advertising campaigns across multiple social networks including Facebook, Twitter, YouTube and more.
• Work with trading team to establish workflows, protocols, and KPI’s, for media operations organization

Social Media & Platform Expert:

• Must be an expert user of most social ad technology
• Maintain an expert level understanding of technical and tactical aspects of media execution; social ad specs, new/beta features, and best practices for executing complex social ad campaigns.
• Ensure Socialyse campaign delivery, performance and advertiser goals are being fulfilled as scheduled.
• Troubleshoot technical issues at all stages of the campaign process from implementation through execution and reporting.
• Monitor campaign performance and pacing and conduct performance analyses on a regular basis, using a data-driven approach to optimize campaigns
• Work closely with client services and display teams, updating them regularly on campaign performance and issues.
• Deliver reporting and in-depth analysis to wider teams that provide clients with unique and actionable insights.

Leadership:

• Role model within Havas helping to shape the Socialyse product roadmap working with VP, Group lead in market
• Understand strategic needs of our clients and deliver resources to meet not only advertising needs, but overarching business goals and driving innovation in Social
• Understand and effectively communicate value proposition, technology, processes, and partnerships as they relate to the growth of current and prospective client accounts
• Understand social media and digital category-specific landscapes and trends, and their impact on Socialyse; report on the macro and micro forces that shift tactical budgets and strategic direction of accounts
• Leverage and expand existing knowledge of the digital media industry including developing innovations in mobile, social, and emerging media

Skill Requirements:

· Well- developed interpersonal, team building and relationship management skills.

· Effective written communication, presentation, influence and negotiation skills.

· Ability to make decisions and resolve problems quickly and effectively.

· Strong organizational skills to effectively manage smooth flow of work through the agency.

· Time management and the ability to determine priorities and delegate effectively.

· Ability to select, motivate and develop staff.

· Tact, diplomacy, maturity in relating and interacting with people at all levels.

· Discretion exercised and organizational impact is high.

· Campaign planning across digital channels

· Strong relationships with the core digital Media Owners

· Overseeing campaign bookings and Finance

· Overseeing weekly analysis reports for relevant clients as well as quarterly reviews

· Client facing presentations on campaign recommendations and subsequent results

· Input to internal and external award entries

· Presenting in agency pitches

· Budget management

Experience & Tools:

· 7-9 Years+ experience in digital advertising

· Be working within a social team in a media agency or Paid Search background is ideal

· History of experience working with multiple teams to discuss social strategy & services

· Deep Technical understanding of social buying and execution

· Ability to work and present directly to clients

· Very strong analytical skills and ability to mine large sets of data for actionable insights.

· Advanced Excel spreadsheet skills.

· Attention to detail and precision data input, often under time pressure, is essential

About Socialyse

Socialyse is a global network of social media specialists that devise social strategies and plan integrated campaigns within the wider communications strategy, harnessing data through human understanding instead of chasing technology, and placing content and experience at the heart of all solutions. We have a global presence in 36 countries and operate pioneering social solutions and campaigns for some of the world's leading brands.

Our team of social media experts has a proven track record of delivering marking leading solutions across the following areas of the social landscape:

Strategic Consultancy: Developing strategic insight and the approach to social media platforms, content and community management for the brands we work with.

Brand Engagement: Creating assets and conversational content for audiences and communities to engage with social media. Including copy, images, channel creation design and development

Amplification and Outreach: Promoted media management on Facebook and twitter in order to ensure visibility and engagement with content.