Sr. Director of Brand Marketing
Location: Chicago, IL

Responsibilities

- Reporting into our Chief Marketing Officer, this role will manage two leadingconsumer brands in the online food ordering space, Grubhub and Seamless. Grubhubbeing nation-wide and Seamless in New York.

- Be the Brand architect to develop brand strategy and positioning, and the leader in developing strong brand understanding. Influence cross-functionally its execution across touch points within product, integrated campaigns, PR, social…

- Lead creative excellence across every asset, be details oriented to achieve superior consumer advertising and brand perception.

- Build compelling marketing plans to drive revenue growth from new and existing diners, and be confortable in the digital space

• Oversee the integrated advertising, promotions, events, stunts, and social media strategy, manage associated budgets, and ensure the initiatives have a positive ROI. 
• Manage offline advertising, promotional and guerilla marketing strategiesand initiatives.
• Develop actionable initiatives to “surprise and delight” current diners through integration with the product, drive all communications channels andword of mouth.
• Develop creative ways to do co-marketing and partner with like-minded brands

- Be a leader with all aspects of a brand, creative and analytical to drive unaided awareness to superior levels for both brands in 30+ cities in the US

- Lead, mentor and inspire a growing Brand Marketing team

Qualifications

- 15+ years of strong brand marketing experience in a marketing-driven organization, and have proven success driving revenue through consumer activation, offline advertising, PR, social media, stunts, and promotional programs.

- Experience required in managing digital and/or e-commerce brands with record of success

- Create and manage budget

- Must create strong measurement frameworks for all programs.

- MBA strongly preferred.

- Marketing partnership development and Agency management experience is a must.

- Solid strategic understanding of Social Media platforms and their importance in a successful integrated marketing effort.

- Must be able to execute as well as manage.

- Must be a team player. Working collaboratively must be a core part of who you are.

- Experience managing a team is required. 

What are your strengths?

-Strategic, yet detail oriented.  You are keenly focused on our overall strategy, yet you never lose track of details.

-You have an entrepreneurial and creative mindset. You push to develop adventurous (albeit practical) plans, identify new opportunities to bring a brand to life and encourage others to push the boundaries.   And you make these ideas happen.

- Creative and love storytelling. You know and live the digital culture and zeitgeist of our times, obsess about users and how to connect with them through cool storytelling.

- Problem solving.  You must be able to analyze and tackle problems, and identify viable solutions. 

- Organization and Management.  You must have proven success managing project timelines, budgets, and implementation. 

- Analytics.  You have a sharp analytical mind, maintain a strong focus on maximizing ROI, and consistently manage expenses to budget.

- Self-motivated, self-disciplined, and results-oriented.

- Superb written and communication skills.