Steve Gradman

Steve Gradman

President
Mrs. Judd's Games / KBooM! Games

Introduction

As the president of Mrs. Judd’s Games, Gradman is taking his branding expertise and bringing it to his cutting-edge programming and marketing teams to design and build custom social media games that create an immersive and fun educational experience. Gradman leads a fantastic team of developers and marketers based in Chicago, China and Brazil. A leader and innovator from the get-go, Gradman served as student body president of his alma mater, the University of Illinois, before gaining valuable marketing experience in the automotive industry with Nissan and General Motors. While pursuing his MBA at Washington University in St. Louis as a Dean’s Scholarship recipient, Gradman was always setting out to try new things; from working on a music industry start-up to projects for the St. Louis Chamber of Commerce and Purina Pet Foods. Upon completion of his MBA, Gradman accepted a marketing role with Energizer Battery in St. Louis, most notably blending entertainment and branding with an in-pack promotion and partnership for the ActiVision Spider-Man video game.
At Kraft Foods in Chicago, Gradman sparked Jell-O’s first ever Hispanic initiative and launched a line of pita chips under the Athenos brand. In 2006, when social media branding was still germinating, Gradman, as a global marketing director for Newell Rubbermaid Office Products, tested non-traditional advertising tactics including Facebook promotions, DRTV and TV drive to digital on brands like Uni-Ball, and Rolodex that traditionally had done little large-scale advertising. He turned around a double-digit share decline and put new-school strategy into back-to-school with a highly successful branding campaign for the highly commoditized Expo marker business. Gradman has a keen eye on international trends as well, helping launch the Sharpie brand in one of the world’s fastest-growing and most profitable markets, Brazil.
Gradman lives in the Lincoln Park area of Chicago with his wife, Laura, and kids, Stella (6), and Dylan (3).

I'm up for

meeting other companies, developing software and apps for brands.

Interests

Interests: 
Agile development
Android
Bootstrapping
Cloud computing
Data & analytic
Data visualization
Founding startups
Growth hacking
HTML5
iOS
Lean startups
Marketing
PHP
Product design
Project mgmt
Sales/Biz Dev
SEO/SEM
Social entrepren.
Social media/PR
User experience
Industries: 
eCommerce
Education
Financial
Gaming
Mobile
Music
News/Media
Social

Availability

Type: Consulting
Focus:
Marketing/PR

Activity

Steve Gradman has a new connection.
Steve posted a blog: It's Official, We're Adorable!
“ Most people dont know that Mrs. Judd's Games started when my daughter's kindergarten teacher ran into my wife at a school carnival. We were looking at how to brand ourselves in the kids marketplace and the perfect brand just retired from teaching! We... ”
“ We've worked our way through a few cheesecakes and couldnt be happier with our latest partnership with Eli's Cheesecake. We had been doing our best to reach out to brands to help partner on educational or childrens initiatives in order to offset the... ”
View more activities

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Steve Gradman

So excited to have Mrs. Judd's Games as the guest blogger for Chicago Ideas Week. We are looking forward to all the great labs and talks!

http://blog.chicagoideas.com/2012/10/can-you-imagine-app-for-that.html

my activity

Steve Gradman has a new connection.
Steve posted a blog: It's Official, We're Adorable!
“ Most people dont know that Mrs. Judd's Games started when my daughter's kindergarten teacher ran into my wife at a school carnival. We were looking at how to brand ourselves in the kids marketplace and the perfect brand just retired from teaching! We... ”
“ We've worked our way through a few cheesecakes and couldnt be happier with our latest partnership with Eli's Cheesecake. We had been doing our best to reach out to brands to help partner on educational or childrens initiatives in order to offset the... ”
Steve Gradman has a new connection.
“ We are so excited here at Mrs. Judd’s Games to announce the release of our 11th educational app, Space Cakes – Kids Bakery Game with Math and Numbers, and an exciting new partnership with the world famous, and Chicago-based, Eli’s Cheesecake Company.... ”

recent blog posts

Steve Gradman
Most people dont know that Mrs. Judd's Games started when my daughter's kindergarten teacher ran into my wife at a school carnival. We were looking at how to brand ourselves in the kids marketplace and the perfect brand just retired from teaching! We loved the idea of taking the thoughtfulness and...
06/04/2013
VIEWS: 234
Steve Gradman
We've worked our way through a few cheesecakes and couldnt be happier with our latest partnership with Eli's Cheesecake. We had been doing our best to reach out to brands to help partner on educational or childrens initiatives in order to offset the cost of our Mrs. Judd's Games app development.
05/20/2013
VIEWS: 303
Steve Gradman
Click here to watch !   We are so excited to have Mrs. Judd from our Mrs. Judd's Games brand  featured on ABC this morning as part of their show on parenting.
03/07/2013
VIEWS: 185
Steve Gradman
We were one of the first few companies to move in and we've finally outgrown our overstuffed our spot in 1871! It’s been amazing to see the changes from that first day when we sprinted to grab our table in the reserved space by the conference rooms. (Not the greatest move as it turned out since we...
03/01/2013
VIEWS: 732

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