Bytes Over Bagels: Let Engineers Lead and Own Product Design - The Success of CTO, Craig Ulliott and Belly.

by Brett Mackie
September 11, 2013
[ibimage==28154==Large==none==self==null]This week's featured interview is with Craig Ulliott, CTO, Co-Founder and Head of Product at Belly, the World's best and most entertaining loyalty program (or "experiential rewards" in Craig's words).  Belly basically rewards you for being a good customer, but the way you go about getting these rewards is anything but the old tired punchcard.  Craig talks us through the grinding long hours and continuous iterations that took Belly from an idea to a recent round of VC funding to the tune of $10 million.  Part of the magic is in letting Engineers lead AND own Product design.  Craig is also a pretty good cook who makes a mean spaghetti (better than Logan Lahives meatballs) and he lives in a "bat cave" steps from the front door of Belly.  

This week's music feature is Chicago's own Yeesh. 


Listen: http://bytesoverbagels.com or thru iTunes Podcast
 

Today's Show Sponsor is Webvisions:

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WebVisions explores the future of web and mobile design, digital media and technology with a lineup of dangerous thinkers - the people who are shaping the future of the digital age -- Jason Kunesh, the Director of User Experience for Obama for America, Carla Diana of Smart Design, Kerry Bodine of Forrester Research, and more.

The future is here - join us for WebVisions Chicago at the Siskel Theater from Sept. 25-27. Register now at WebVisionsEvent.com and use promo code "BAGELS" for 20% off admission (offer expires September 14th)

Today's show is brought to you by:  

Bagels are brought to you by: NYC Bagel Deli
Coffee brought to you by: Bow Truss Coffee Roasters
Adult Beverages brought to you by: Koval Distillery

Get a Free Coffee at Bow Truss:

Sign up at bytesoverbagels.com for our newsletter and we'll email you a coupon for a free cup of hot or cold brewed iced coffee at Bow Truss Coffee Roasters in Lakeview or River North.

NEXT WEEK's featured guest is Shrada Agarwal, CSO and Head of Media at Context Media.

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