ActiveCampaign's category-defining Customer Experience Automation Platform (CXA) helps over 145,000 businesses in 170 countries meaningfully engage with their customers. The platform gives businesses of all sizes access to 500+ pre-built automations that combine email marketing, marketing automation and CRM for powerful segmentation and personalization across social, email, messaging, chat and text. Over 100,000 of ActiveCampaign's customers use its 850+ integrations including Microsoft, Shopify, Square, Facebook, and Salesforce. ActiveCampaign scores higher in customer satisfaction than any other solution in Marketing Automation, CRM, and E-Commerce Personalization on G2.com and is the Top Rated Email Marketing Software on TrustRadius. Pricing starts at just $9/month. Start a free trial at ActiveCampaign.com.

As a global multicultural company, we are proud of our inclusive culture which embraces diverse voices, backgrounds, and perspectives. We don’t just celebrate our differences, we believe our diversity is what empowers our innovation and success. If this matches your goals and interests, we hope you consider joining our team!

As one of the fastest-growing SaaS companies, we are scaling rapidly to keep up with market demand. We are growing all of our teams and looking for people who share our values, deliver innovation frequently, and join us in our mission to grow our customer base from 145,000 today to millions.

As ActiveCampaign’s conversion copywriter, you’ll use your skill with words, psychology, and selling to make our website, landing pages, email nurture flows, and major marketing campaigns convert better. 

You’ll join ActiveCampaign’s revenue marketing team, which includes SEO experts, email marketers, content marketers, and automation experts. You’ll also work closely with brand and product marketing to write copy for on-message campaigns that create wow.

This is a writing-heavy, meeting-light role with a major opportunity to improve the performance of marketing and brand campaigns.

What your day could consist of:

• Creating the copy for email nurture flows that convert leads and trial customers into paying accounts
• Writing conversion copy for paid campaigns and landing pages
• Translating messaging created by product marketing into high-converting copy across the ActiveCampaign website and marketing campaigns
• Facilitating lifecycle marketing by understanding the selling points that appeal to customers at every stage of the customer journey
• Working closely with product marketing, sales, and customer experience teams to understand voice of customer language and bring those insights to marketing copy

What is needed:

• 3+ years of copywriting experience
• Strong understanding of “conversion” or direct response copywriting frameworks (AIDA, PAS, etc.)
• Experience writing landing pages, websites, PPC copy, cold emails, and email nurture flows
• Incredible writing skills, with the ability to grab attention and entice readers into a conversion

ActiveCampaign is an employee-first culture. We take care of our employees at work and outside of work. You can see more of the details here, but some of our most popular benefits include our comprehensive health and wellness benefits (including no premiums for employees on our HSA plan, tele-health and tele-mental health, and access to the Calm app for mediation), open paid time off, generous 401(k) matching with no vesting, a generous stipend to outfit your remote office, and a focus on career growth including access to personal and professional coaching. We take a proactive approach to diversity and inclusion and offer parental leave, career pathing, and support employees’ ongoing learning and development through Udemy and access to life coaches via Modern Health. We also offer cool swag.

ActiveCampaign is an equal opportunity employer. We recruit, hire, pay, grow and promote no matter of gender, race, color, sexual orientation, religion, age, protected veteran status, physical and mental abilities, or any other identities protected by law.

Our Employee Resource Groups (ERGs) strive to foster a diverse inclusive environment by supporting each other, building a strong sense of belonging, and creating opportunities for mentorship and professional growth for their members. 

Start with trust

Make the customer a hero

Cultivate inclusion & diversity

Iterate everything, always

Create WOW

Pursue growth with gratitude

Visit here to learn about perks and benefits at ActiveCampaign and see our values in action.