Founded in 1991 with the idea to be the alternative to the big banks, Wintrust has since grown into a financial services company with more than $45 billion in assets, headquartered in Rosemont, Illinois. Through our multiple companies and divisions, we provide traditional community banking and commercial banking services, wealth management solutions, commercial and life insurance premium financing, mortgage origination, and short-term accounts receivable financing and certain administrative services, such as data processing of payrolls, billing, and treasury management services. We provide community-oriented personal and business banking services to customers located in the greater Chicagoland area, northwest Indiana, and southern Wisconsin through more than 175 community bank locations.
Wintrust is in the midst of a digital transformation, on track to lead the industry with new digital banking products and services. Led by proven digital executives, our newly restructured corporate marketing department is building an agile, world class team structured with a fintech startup mindset.
With this transformation comes great opportunity for the digital savvy, been-there/done-that marketer. Come join Chicago's Bank as we redefine the way consumers interact with their community bank, both in-person and online.
Wintrust Marketing is looking for a stellar, nimble, and proven lead copywriter to join our team! This candidate must be an expert writer, editor, and big idea generator. Along with turning strategy into reality, they'll manage a team of writers, and provide that staff with savvy feedback and guidance.
Responsibilities include:

• Help find new ways to attract and surprise B2C and B2B clients.
• Experienced at translating a brief into clear and motivating creative.
• Develop on-point creative concepts, and manage through to execution.
• Lead or participate in brainstorming sessions, attend strategic planning sessions.
• Write and consult on unique and compelling marketing copy for multiple lines of business across various platforms, including: web, mobile, search, display, email, social, presentations, events, and video.
• Collaborate with designers, strategists, account managers, and stakeholders to create strong copy that meets our strategic and tactical goals.
• Present work to stakeholders.
• Develop marketing and advertising ideas and concepts by staying current with marketing and audience trends and platforms, collaborating with designers, strategists, account managers, and stakeholders, and contributing creative ideas and opinions at meetings.
• Manage team of copywriters, keep team and projects on track taking advantage of our project management system.

Qualifications

• 5-7 years of relevant experience
• Validated work experience as a senior-level copywriter with a strong portfolio
• Experience managing copywriters
• Proven and advanced understanding of how to write for digital channels
• Excellent sense of grammar with experience using the AP Stylebook
• Advanced ability to write for multiple audiences
• Nimble in ability to understand complex concepts
• Solid communication skills
• Ability to handle multiple projects in an extremely fast-paced environment
• Detail-oriented
• Proficiency in MS Office (Word, PowerPoint, Excel, Outlook), project management systems, user experience design tools
• Bachelor degree or equivalent required

Wintrust Financial Corporation, including community banking and financial services subsidiaries, is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, citizenship status, sex, sexual orientation, gender identity and expressions, genetic information, marital status, age, disability, or status as a covered veteran or any other characteristic protected by law.