Business Analyst (Marketing/Product)
About Sittercity
Sittercity’s mission is to make child care finally work. We pioneered tech enabled child care in 2001, and we connect millions of parents with babysitters and nannies every year. With Sittercity and Chime, our on-demand service, we are building a platform that is radically simplifying the way we find, book and pay for trusted care. Headquartered in Chicago, we serve families and caregivers nationwide.
About the Role
As a Business Analyst, you will be instrumental in helping Sittercity achieve its mission to make child care finally work. You will join our analytics center of excellence (a part of the finance team), which drives data-driven decision making throughout the Sittercity organization. In this role, you will work closely with our Marketing and Product teams to shape our overarching strategy and refine our apps to find product-market fit.
In this role, you can expect to:
- Provide the Marketing and Product teams with actionable insights that drive business value
- Partner with Product and Engineering to improve tracking within our applications allowing for better visibility into customer behavior and business decision making
- Build and maintain unit-economic models for a marketplace business including marketing attribution, retention, cohort forecasting, and customer segmentation
- Formulate testing frameworks for our user acquisition and CRM campaigns that allow our marketing team to refine communication strategy and come to conclusions faster
- Define success criteria for new features and use data to quantify performance, improving our product strategy with an iterative, agile approach
- Communicate with executives and key stakeholders through presentations, well-designed data visualizations and interactive dashboards
Prerequisites:
- 1+ years of experience in a data-driven field (consulting, market research, digital advertising, etc.)
- Bachelor’s Degree or higher
- You are a self-starter -- you can identify problems, solutions, and drive change
- Advanced Excel skills
- Experience presenting technical concepts to non-technical audiences
Preferred Qualifications:
- Proficiency in SQL and familiarity with relational databases
- Experience with scripting languages that support data manipulation (Python preferred)
- Experience optimizing ad-spend across digital marketing channels
- Experience creating data visualizations and interactive dashboards
- Experience with Google Analytics or a similar application
Our Workplace
Sittercity is a recipient of the 2016 WorldatWork, Work-Life Seal of Distinction Award for demonstrated leadership in workplace strategies and practices to help employees achieve success in work-life effectiveness.
In this role, you will receive the following benefits:
- Support for flexible and remote working environments
- Food and healthy snacks throughout the day
- Ping pong and on-site fitness center
- Company events, social outings and volunteer opportunities
- Open personal time off policy
- Industry leading maternal and paternal leave
- Subsidized use of Chime for personal childcare services
- Great benefits package, including; health, dental, vision, disability, life, 401(k)
Sittercity is an Equal Employment Opportunity Employer committed to hiring a diverse workforce. We consider all applicants for employment without regard to race, color, sex, sexual orientation, gender identity, religion, age, national origin, disability, veteran status, or any other basis as prohibited by federal, state or local law.
Sittercity participates in E-Verify and background checks all employees.