Company Description
Epsilon is the leader in outcome-based marketing. We enable marketing that’s built on proof, not promises. Through Epsilon PeopleCloud, the marketing platform for personalizing consumer journeys with performance transparency, Epsilon helps marketers anticipate, activate and prove measurable business outcomes. Powered by CORE ID®, the most accurate and stable identity management platform representing 200+ million people, Epsilon’s award-winning data and technology is rooted in privacy by design and underpinned by powerful AI. With more than 50 years of experience in personalization and performance working with the world’s top brands, agencies and publishers, Epsilon is a trusted partner leading CRM, digital media, loyalty and email programs. Positioned at the core of Publicis Groupe, Epsilon is a global company with over 8,000 employees in over 40 offices around the world. For more information, visit epsilon.com. Follow us on Twitter at @EpsilonMktg.
Job Description
The Platform manager is responsible for steering the investments made in our infrastructure to enable new or enhance existing capabilities. This role will require strong collaboration with engineering, data warehouse, analytics and product to achieve our shared goals and the desire to drive our emerging data products forward to delight our clients both internal and external.
Key tasks include conducting technology and architecture research, requirement gathering from other product/engineering management stakeholders and business owners, writing requirements, prioritizing relevant product backlogs, maintaining product roadmaps, providing documentation and training. Understand Epsilon’s strategic and competitive position and deliver products that are recognized as best in the industry.
Requirements:
Meet with end users to gather feature enhancements and validate new platform capability concepts
Write business cases and cost/benefit analysis based on user and buyer analysis, competitive studies and industry research
Write stories (or requirements) and maintain a prioritized backlog of platform enhancements
Work with engineering/data/analytics teams during sprint cycle to validate design and provide quick feedback
Define KPIs and set goals that align with company initiatives
Be an internal advocate of your platform and provide all necessary communication to management and stakeholders
Responsibilities:
Requirement gathering and user story creation.
Drive data projects to completion in a timely manner that meet Conversant’s business objectives.
Working closely with product, engineering, analytics and data warehousing to define and implement solutions.
A proclivity for meeting challenges and unexpected opportunities head on by quickly assessing situations, making a rational decision, setting a plan, taking action, and moving forward.
Act as a liaison between business stakeholders/users and the various data/engineering teams
Ability to trace data through multiple systems and processes
Minimum Qualifications
5-7 years’ experience working in digital advertising or with digital advertising technology.
BA/BS in a technical or analytical discipline, or equivalent experience.
Experience building data-driven online solutions, whether advertising solutions (mobile, email, site, video, and/or display), marketing technology solutions (attribution engines, ad server, DSP, optimization engines, etc.), or consumer solutions such as marketplaces or CRM applications.
Strong presentation and interdisciplinary communication skills (written and verbal).
Familiarity with data analysis and modelling.
Demonstrated ability to perform in analytical/critical thinking exercises.
Must be proficient at SQL and able to navigate multiple big data environments for investigation and analysis purposes
Additional Information
Great People, Deserve Great Benefits
We know that we have some of the brightest and most talented associates in the world, and we believe in rewarding them accordingly. If you work here, expect competitive pay, comprehensive health coverage, and endless opportunities to advance your career.
Epsilon is an Equal Opportunity Employer. Epsilon’s policy is not to discriminate against any applicant or employee based on actual or perceived race, age, sex or gender (including pregnancy), marital status, national origin, ancestry, citizenship status, mental or physical disability, religion, creed, color, sexual orientation, gender identity or expression (including transgender status), veteran status, genetic information, or any other characteristic protected by applicable federal, state or local law. Epsilon also prohibits harassment of applicants and employees based on any of these protected categories.
Epsilon will provide accommodations to applicants needing accommodations to complete the application process.