Camelot Illinois
At Camelot we are Powering Possibilities.
Chicago, IL

Senior Manager, Digital Performance Data & Analytics

| Chicago
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About Camelot Illinois

Camelot Illinois operates the Illinois Lottery, a modern enterprise that truly benefits the people of Illinois. We place consumers and social responsibility at our core, providing funding for schools, capital projects, and special causes. We are a progressive organization that is reinforcing the lottery’s rightful position as a force for good alongside the State of Illinois.

About the Team:

The Digital Team is responsible for managing the Illinois Lottery Brand, Marketing, and Games presence online and delivering iLottery sales growth and engagement through the web, mobile and social channels.

Position Overview:

The Senior Manager, Digital Performance Data and Analytics will report to the Director of Digital Performance and will be responsible for developing analysis of the Illinois Lottery’s digital iLottery performance, completing analytical projects, and data discovery/exploration supporting Camelot Illinois’ digital sales, acquisition, and retention objectives and commercial targets. This role is at the intersection of data analytics, digital marketing, and conversion journey. The ideal candidate will be self-driven, regularly exploring data for opportunities that fit within our digital performance marketing strategy via SQL, Tableau, and Adobe Analytics/Google Analytics, and recommending these opportunities to the Digital Team and the broader organization. They will work with the Director of Digital Performance to analyze the impact of platform changes, CRM and Acquisition activities and campaigns, and macro events.

Responsibilities:

● Hands-on management, analysis, and execution of iLottery acquisition & retention tests and tactics in conjunction with campaigns defined by Marketing Team

● Work with our performance-driven marketing team to understand test results, develop new segments, and improve KPIs

● Develop In-depth knowledge of existing iLottery data, and exploration of new datasets as they become available from new games and features

● Keep a detailed record of campaigns, and how they're driving our key business metrics such as LTV, CAC, expected spend across iLottery and our retail partners, etc

● Work with rest of the marketing and media team, digital team, product team, in-house studio and other stakeholders to create a great digital player experience and better understand/segment players

● Recommend ongoing conversion platform optimizations based on business needs

Requirements

Requirements:

● Bachelor's degree or equivalent related experience.

● 4+ yrs in a growth or performance marketing position within a consumer-facing company

● 3+ years experience performing analytics utilizing SQL and database skills in

Teradata, AWS, and/or SQL Server databases, including experience writing SQL queries from scratch to investigate business opportunities/issues

● 2+ years Tableau or a similar data visualization tool experience

● Comprehensive knowledge of attribution measurement and approaches to testing and measuring the incrementality of digital marketing tactics.

● Experience partnering with platform development teams and advocating for features that enable digital performance optimization

● Have an entrepreneurial spirit supported by maturity and sensibility for a regulated environment

● Experience with leading a small team of data-focused digital analysts

● Have courage in decision-making and an appetite for a test, learn and move forward.

● Deeply data-driven and insights led, proficient in spreadsheets, reporting dashboards, and G-Suite/Excel

● Ability to articulate complex ideas and insights in a way that is simply understood and facilitates decision making.

● Action-oriented, agile/flexible, focused, but curious

Preferred Qualifications:

● Experience using digital analytics tools like Adobe Analytics and Google Analytics

● Experience working in eCommerce platforms

● Experience working on digital conversion optimization projects

● Experience with Digital Promotions and Offers

● Experience with AdTech or MarTech and tracking digital media campaigns from click through to sales

Benefits

Working For Camelot Illinois

We are a transformative lottery company with world-class people, technology, and operations that are committed to powering possibilities—for our employees, our partners, and our consumers. With grit and determination, we believe in doing not just the easy thing but the right thing. The Camelot values of Do good, Be accountable, Stay connected, Keep improving, and Spark enthusiasm are embedded in the design of our organization and our plans for Illinois.

  • Do Good: We care about our communities, our stakeholders, and each other. We act with integrity & honesty, as a positive force for Illinois.
  • Be Accountable: We drive results. And we continually strive to get those results more efficiently and effectively.
  • Stay Connected: Being open, honest, and collaborative is what makes us, us. This is embodied in our messaging and communications and in how we treat each other.
  • Keep Improving: We’re hungry to be better. We innovate and evolve our business, our teams, and ourselves, always with an eye on professional and personal growth.
  • Spark Enthusiasm: We incorporate energy and laughter into every aspect of our work to create positive and entertaining experiences.

Moreover, we pledge to have the highest standards of respect, diversity, and inclusion at our company and support and encourage our partners to do the same.

Camelot Illinois is an equal opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, and other legally protected characteristics.

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Where we are

Chicago’s official downtown. From shopping on State Street to wandering one of the country's largest art museums, the Loop has something for everyone.

Technology we use

  • Engineering
  • Product
  • Sales & Marketing
    • PythonLanguages
    • SqlLanguages
    • Microsoft SQL ServerDatabases
    • MySQLDatabases
    • Google AnalyticsAnalytics
    • IllustratorDesign
    • PhotoshopDesign
    • InDesignDesign
    • ConfluenceManagement
    • JIRAManagement
    • Microsoft ProjectManagement
    • OnePlaceCRM
    • iLookCRM
    • Adobe CampaignLead Gen
    • MarketoLead Gen
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What are Camelot Illinois Perks + Benefits

Camelot Illinois Benefits Overview

We offer a broad range of employee benefits including medical, dental, vision, life, and disability insurance, a retirement savings plan, access to training, Student Loan Repayment Benefit, Personal Discounts Program, Employee Assistance Program, and much more. We also offer regular team-building activities with people that love having fun, quarterly opportunities to connect with the community, social outings, & great work/life balance. We all have flexible hours, 26 days PTO, 6 weeks paid parental leave, 10 paid holidays, & 2 paid volunteer days.

Culture
Volunteer in local community
Friends outside of work
Eat lunch together
Intracompany committees
Open door policy
Team owned deliverables
Team based strategic planning
Group brainstorming sessions
Open office floor plan
Diversity
Highly diverse management team
Unconscious bias training
Hiring Practices that Promote Diversity
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Camelot IL offers both FSA & HSA which helps employees cover out-of-pocket expenses with pre-tax contributions.
Disability Insurance
Camelot IL's disability insurance benefits is 60% of an employee's annual salary up to a $5,000 maximum monthly payout. Employees also have the option to purchase extra coverage.
Dental Benefits
Camelot's dental plan covers 100% of the costs of preventative care.
Vision Benefits
Camelot's vision insurance plan provides 100% coverage for annual eye exams after a $10 copay. $180 for frames and $150 for contacts every year.
Health Insurance Benefits
Life Insurance
Camelot IL offers employer-paid life insurance to all full-time employees with 2x an employee's annual salary.
Wellness Programs
Onsite Gym
Free onsite gym, divvy bike membership, yoga classes, meditation workshops, & in-house chair massages.
Team workouts
Camelot Illinois's team fitness initiatives include weekly In-office yoga.
Mental Health Benefits
Retirement & Stock Options Benefits
401(K)
401(K) Matching
Camelot's 401(k) retirement plan matches 100% of an employee's contributions up to 4% of their annual salary, with immediate vesting for matched contributions.
Performance Bonus
Child Care & Parental Leave Benefits
Generous Parental Leave
Family is of the greatest importance and we want our employees to have adequate time off to care for and bond with a newborn, newly adopted or newly placed child. Camelot IL offers 6 weeks of time off
Flexible Work Schedule
Camelot Illinois provides employees with a flexible work schedule that includes Flexible start and end times.
Remote Work Program
Family Medical Leave
Company sponsored family events
Vacation & Time Off Benefits
Generous PTO
At Camelot IL, we recognize the importance of time off from work to relax, spend time with family, enjoy leisure activities, take care of yourself when you are sick, etc. We provide generous PTO.
Paid Volunteer Time
Camelot Illinois is committed to supporting our communities and provides employees 2 paid days per calendar year to volunteer at the nonprofit organization of their choice.
Paid Holidays
Perks & Discounts
Casual Dress
We call our dress code “Dress For Your Day,” which means you choose the attire that fits your schedule, environment, location, and personal brand.
Commuter Benefits
Qualified Transportation Accounts - QTAs allow employees to set aside pre-tax funds used for eligible transit and parking expenses related to commuting to work.
Company Outings
Some Meals Provided
Happy Hours
Happy hours are hosted by the building once per week.
Recreational Clubs
Professional Development Benefits
Job Training & Conferences
Camelot IL offers a wide range of training programs to all employees, including, eLearning, onsite training courses to enhance job-related skills and access to job-related conferences and seminars.
Tuition Reimbursement
Camelot Illinois offers a Student Loan repayment option to all employees after 90 days.
Diversity Program
Lunch and learns
Cross functional training encouraged
Promote from within
Continuing Education stipend
We offer every team a Learning and Development budget to continue taking classes, getting certifications, or attending conferences and seminars.
Time allotted for learning
Camelot Illinois allows employees to set aside 10% of working hours for learning.
Online course subscriptions available
Paid industry certifications

Additional Perks + Benefits

Free onsite gym + divvy bike membership, immediately vested in 401k with 4% match, Student Loan Repayment benefit, Camelot Champions & Game Changer staff awards, a rotational program for recent grads, engagement portal for pre-boarders, robust onboarding program + large L&D budget

An Insider's view of Camelot Illinois

What are some social events your company does?

Managing the Illinois Lottery takes a lot of hard work but we have a great People team that find things to let us unwind and encourages us to find fun too. We have weekly happy hours, on-site weekly yoga, team building events, department engagement events, sports leagues, and annual parties! We even have a knitting club now!

Will

Commercial Financial Analyst

What projects are you most excited about?

My time at Camelot has been very rewarding as I had the opportunity to be a part of our new website and app's launch this past year. I'm most excited about now working on how we can improve our digital experiences for our players. I really enjoy the collaborative nature of the Digital team as we all work together really well to achieve our goals.

Sean

Digital Content Manager

What are some things you learned at the company?

Some of the things I have learned during my time here at Camelot is how to own and take charge of my career. Since I have started, I have been provided with the best tools and resources to achieve optimal career success. I have also learned the importance of learning and collaborating with others.

Natassia

Camelot Business Associate

How do your team's ideas influence the company's direction?

The best part of being on the product team is setting the company’s direction through the lens of our player. It is our responsibility to develop a product offering that meets player demands while generating net income for the State of Illinois. The product team is responsible for listening to our consumers and understanding our business

Tina

VP of Product

Jobs at Camelot Illinois
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Senior Manager, Digital Performance Data & Analytics

Camelot Illinois
Chicago
1 day ago
+46
About Camelot Illinois Camelot Illinois operates the Illinois Lottery, a modern enterprise that truly benefits the people of Illinois. We place consumers and social responsibility at our core, providing funding for schools, capital projects, and special causes. We are a progressive organization that is reinforcing the lottery’s rightful position as a force for good alongside the State of Illinois. About the Team: The Digital Team is responsible

PR Specialist

Camelot Illinois
Chicago
2 weeks ago
+46
About Camelot Illinois Camelot Illinois operates the Illinois Lottery, a modern enterprise that truly benefits the people of Illinois. We place consumers and social responsibility at our core, providing funding for schools, capital projects, and special causes. We are a progressive organization that is reinforcing the lottery’s rightful position as a force for good alongside the State of Illinois. About the Team Camelot’s Corporate Affairs team