Brand Design Lead (Art Director)

| Chicago
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We all depend on healthcare throughout our lifetimes, for ourselves, and our families and friends, but it is notoriously difficult to navigate and understand. As an industry that comprises 20% of the US economy we think healthcare should work better for all of us. At Collective Health we believe it’s time for a new day in healthcare where as members we are informed and empowered to make the right care choices when the decisions are urgent and critical. 

Collective Health's mission is to transform people’s healthcare experience from confusing and complicated, to empowering and trustworthy. To help us communicate this vision for the future of healthcare, we’re looking for an experienced and creative Brand Design Lead / Art Director to join our growing Marketing team. You'll help drive and scale our brand and design across all marketing touch-points and will take the lead on a variety of projects—from defining brand visuals and systems to developing compelling advertising, events, and OOH campaigns to designing the best responsive web experiences to crafting premium print collateral and everything in between.

As the Brand Design Lead / Art Director at Collective Health you’ll partner with our Director of Brand Marketing to take on a “player/coach” role on the brand team, both doing the work and also managing one designer. You’ll work with the marketing leadership team and CMO to shape the brand vision, visual system, and voice as we scale. Your work and guidance will be critical in defining and shepherding our brand experience across demand/growth, comms, field events, and broader marketing programs, as well as collaborating with the product design team to ensure the brand is expressed through our product and services. You’ll champion our brand visuals and voice across the company and will help guide our employer brand both internally and externally, expressing our culture and values. You bring creative and strategic brand storytelling to your work, bridging words and visual systems, simplifying the complex, communicating ideas in a compelling way, and creating emotion for our audiences. And you love collaborating with and mentoring designers to bring out the best in their individual work and building a great design culture across the team. 

While we are embracing a remote-flexible work week, employees are expected to be within commuting distance of an office. The  frequency of in-office days will be determined on a team-by-team basis closer to the reopening of our offices.

YOU'RE EXCITED TO:
  • Lead the development of our brand system holistically (including leading periodic refreshes and enhancements to our core system as we scale) and to design marketing creative that delights our customers, prospects, members, ecosystem of partners, and the business community
  • Design and provide art direction for a wide spectrum of marketing and brand touch-points: web, video, events, digital advertising, printed collateral, photography, color, motion, illustration, editorial graphics, environmental/OOH, wayfinding, swag, and much more
  • Come at your work with an eye for consistency, precision, systems-thinking, and a healthy dash of experimentation and ahead-of-trend thinking
  • Think big and develop brand strategies and campaigns that resonate with our target audience and that will perform well against goals
  • Collaborate closely and build connective tissue with a creative and focused team of designers, videographers, content/copywriters, producers, developers, and stakeholders
  • Refresh and build upon a brand guidelines and template system used throughout the company to enable non-designer teams to deliver their work beautifully and ensure brand consistency
  • Protect and push our brand voice and visuals to reflect our company's mission and to build brand affinity amongst our key constituents
  • Closely collaborate on storytelling, copywriting, content strategy and marketing planning with Director, Brand Marketing, Marketing Leads, and CMO 
  • Be a vocal and visible advocate for our brand culture and advise teams across the company on employer brand
  • Mentor brand designers and build a culture of creativity, openness, exploration, and high quality
YOU’RE EQUIPPED TO:
  • Effectively communicate and lead creative strategies and design work with stakeholders across the organization
  • Drive and manage the brand design creative process from concept to completion 
  • Collaborate effectively with stakeholders to develop and translate marketing objectives into clear creative strategies
  • Partner closely with multidisciplinary teams, particularly cross-team collaborations between Brand and Product design
  • Efficiently align on priorities with the creative dev/production team in the execution and delivery of all marketing collateral 
  • Ensure visual communication and brand standards are met and maintained across mediums
  • Review work, troubleshoot, and provide thoughtful feedback to creative teams
  • Support Marketing leadership in the nurturing, hiring, and training of creative staff
  • Manage and cultivate the career development of designers
YOUR OTHER QUALITIES:
  • You keep tabs on culture and trend and bring influences to your work
  • You have an ear for excellent brand copy and an eye for consistency and rigor in maintaining our brand experiences
  • You are fearless in the pursuit of new ideas but know how and when to zone in on the execution and hit deadlines
  • You have a sense of humor, altruism, an eye for beauty, and you want to make the world a better place
  • You enjoy the vibes of a fast-moving, but warm and friendly, team focused on growing a purposeful business
YOUR EXPERIENCE INCLUDES: 
  • 8-10+ years of relevant work experience, preferably with strong B2B brand and digital/marketing experience (experience in healthcare and/or enterprise software is a plus)
  • Strong leadership managing design teams with collaborative and open approach
  • Bridging across disciplines, such as Marketing, Brand, Growth, Product, Sales, and Dev 
  • A portfolio that demonstrates your creative thinking, problem solving, and results of your work
  • Consumer-facing brand experience and sensibility is a plus (even though we’re a B2B co.)

Founded in 2013, Collective Health has created an ecosystem of innovative partners across care and benefits delivery, as well as built a powerful and flexible infrastructure to better enable employees and their families to understand, navigate, and pay for healthcare. By reducing the administrative lift of delivering health benefits, providing an intuitive member experience, and improving health outcomes, the company guides employees toward healthier lives and companies toward healthier bottom lines. Collective Health is headquartered in San Mateo, CA with locations in Chicago, IL, and Lehi, UT. For more information, please visit collectivehealth.com.

We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. Collective Health is committed to providing support to candidates who require reasonable accommodation during the interview process. If you need assistance, please contact [email protected]

Please note that Collective Health requires all employees to verify receipt of a COVID-19 vaccination or to apply for an exemption from the vaccination requirement based on medical need, a sincerely held religious belief, or a local legal exemption. Candidates are not required to furnish such a verification or to seek an exemption from the verification requirement during the application process but would be asked to do so if they accept an offer.

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Technology we use

  • Engineering
  • Product
    • GolangLanguages
    • JavaLanguages
    • PythonLanguages
    • ReactLibraries
    • AngularJSFrameworks
    • Node.jsFrameworks
    • SpringFrameworks
    • PostgreSQLDatabases
    • Google AnalyticsAnalytics
    • PiwikAnalytics
    • SketchDesign
    • ConfluenceManagement
    • JIRAManagement

Location

Located right in the heart of River North by the Red, Brown, and Purple CTA lines, with countless nearby restaurants and entertainment options.

An Insider's view of Collective Health

What’s the vibe like in the office?

The vibe here in the Chicago office is one of chill focus. For the most part, you'll hear the tapping of keys and some soft conversation, with the occasional bubbling over of laughter. We like to get our work done here, but we love getting to know one-another. We're always happy to step away for a chat over coffee or a game of foosball.

Marc

Software Engineer

What does your typical day look like?

Daily work as an SRE includes anything that increases the reliability and stability of the Collective Health platform to make sure our customers have the best experience possible. Everything from huge cross-team initiatives like migrating to Kubernetes to really deep dives troubleshooting issues is possible - and I choose projects that interest me!

Katie

Site Reliability Engineer

How does the company support your career growth?

People here really root for each other’s growth professionally and personally, and they show it by working alongside you to help you do more than you thought you could. We make sure there is space to learn as you work and try new things, and when you do well with them, you get concretely recognized for it.

Hannah

Software Engineer

How do you empower your team to be more creative?

We strive to foster a psychologically safe culture in order to feel free to share all our ideas, allowing even crazy whims and hunches to be molded and shaped by in-depth discussion and collaboration until they reach their full potential. No question is a stupid one, and we all have valuable input.

Matt

Software Engineer

What are some social events your company does?

From the vaguely familiar whirlyball to the always-embarrassing karaoke happy hour, we like to keep things fun and not take ourselves too seriously. We’ve even subjected ourselves to a hot sauce eating challenge, just for fun. Our team also has a regular “game night” where we play anything from Settlers of Catan to Mario Kart.

Patrick

Senior Product Manager

What are Collective Health Perks + Benefits

Collective Health Benefits Overview

We pay 100% of employee premiums for medical, dental, and vision plans. We also offer a wellness stipend, flexible time off, help with your commute, life insurance, a retirement plan, and plenty of perks to keep you happy, healthy, and engaged.

Culture
Volunteer in local community
Friends outside of work
Eat lunch together
Daily sync
Team owned deliverables
Team based strategic planning
Group brainstorming sessions
Pair programming
Open office floor plan
Diversity
Documented equal pay policy
Diversity Employee Resource Groups
Hiring Practices that Promote Diversity
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Wellness Programs
Retirement & Stock Options Benefits
401(K)
Company Equity
Child Care & Parental Leave Benefits
Generous Parental Leave
Flexible Work Schedule
Family Medical Leave
Company sponsored family events
Vacation & Time Off Benefits
Unlimited Vacation Policy
Paid Holidays
Paid Sick Days
Perks & Discounts
Casual Dress
Commuter Benefits
Company Outings
Free Daily Meals
Game Room
Stocked Kitchen
Happy Hours
Relocation Assistance
Fitness Subsidies
Professional Development Benefits
Diversity Program
Lunch and learns
Cross functional training encouraged
Promote from within
Mentorship program
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