Digital Marketing Manager

| Northbrook

We're looking for a Digital Marketing Manager with a track record of building demand generation engines that fuel long-term, repeatable growth.

Here at Spark Hire, we're helping 4,000+ organizations in 100 countries make better hires faster than ever before with our video interviewing platform. While we're the fastest growing company in our space, we believe there's no reason why we shouldn't scale from 4,000 to 40,000, 400,000, or even 4 million customers.

As the Digital Marketing Manager, your primary responsibility will be driving net new leads into our funnel and converting them to customers to help us hit these customer acquisition milestones.

In this role, you'll perfect and improve the current systems we have in place and identify new opportunities that will produce meaningful results. You'll regularly collaborate with in-house marketers, freelancers, and agencies to plan and and execute marketing programs and strategies.

Your main responsibilities will include:

  • Increase sales pipeline through inbound and outbound marketing strategies
  • Execute marketing automation best practices and strategies using tools such as HubSpot, Salesforce, Outreach, and more
  • Create content that maps to the buyer's journey and generates a large volume of leads (eBooks, webinars, blogs, videos, print collateral, and more)
  • Own and scale our email marketing efforts
  • Drive the end-to-end management of integrated marketing programs
  • Lead the implementation of new tools and be accountable for their effectiveness
  • Present performance metrics and reports to management
  • Partner with sales, customer success, and other team members to help them be more effective in their roles with unmatched marketing support

As a Spark Hire marketer, you should be:

Thoughtful - take a methodical and meticulous approach to executing strategies/campaigns
Creative - think outside the box and solve unique challenges with innovative solutions
Passionate - get behind our product and mission 
Organized - manage a lot of moving parts in a fast paced environment
Ambitious - set lofty goals and do whatever it takes to achieve them

Requirements

You should have 3-5 years of B2B marketing experience (preferably at a SaaS company and bonus points if the companies you've worked for have a similar pricing model to ours) with exceptional writing skills (direct response copywriting)

We're looking for someone with a proven track record in:

  • Demand generation
  • Marketing automation
  • Content marketing
  • SEO/SEM
  • Conversion Rate Optimization
  • Paid advertising (don't need to be an expert, but strong familiarity is important)
  • Scaling marketing programs that drive repeatable results

You should have experience using these tools/platforms:

  • Advanced experience with HubSpot (our marketing automation platform)
  • Experience with Google Analytics and Google Tag Manager
  • Working knowledge of Salesforce CRM
  • Unbounce
  • Wordpress

Apply today so we can hear your story and why you'll be our next high performer. We can't wait to hear from you!

We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

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Technology we use

  • Engineering
  • Product
  • Sales & Marketing
    • JavaLanguages
    • JavascriptLanguages
    • PHPLanguages
    • jQueryLibraries
    • ReactLibraries
    • Twitter BootstrapLibraries
    • Backbone.jsFrameworks
    • LaravelFrameworks
    • Maria DBDatabases
    • MySQLDatabases
    • RedisDatabases
    • Google AnalyticsAnalytics
    • BalsamiqDesign
    • IllustratorDesign
    • PhotoshopDesign
    • BasecampManagement
    • CodebaseManagement
    • WordpressCMS
    • HubSpotCRM
    • IntercomCRM
    • SalesforceCRM
    • IntercomEmail
    • MailgunEmail

Location

1500 Skokie Boulevard, Northbrook, IL 60062
1500 Skokie Boulevard, Northbrook, IL 60062

Insider's spotlight

What’s the vibe like in the office?

The people I work with are just the best. There is never a dull day.

Jason

Technical Support Manager

What does your typical day look like?

My typical day starts off with responding to inbound emails and going through my tasks for the day. I spend a lot of time on the phone with customers, walking them through the platform and answering any questions that they may have. I enjoy conversing with customers while balancing out banter between coworkers and a fun work environment

Ryan

Account Manager

What makes someone successful on your team?

Accountability is king! To be successful you need to be dependable. Being proactive and facing challenges head-on with a positive attitude is crucial. Someone who is adaptable, available to help each other & our processes improve, & thinks swiftly. Having fun is paramount. Successful team members walk in each day passionate about contributing.

Jeremy

Sales Manager

Spark Hire should be part of every organization's recruiting process. We're at 4,000 customers now, but believe there's nothing stopping us from 40,000, 400,000, or 4 million customers! We want Spark Hire to be the norm for any company, anywhere in the world.

Josh

CEO

A company who values culture is important to me, and I found that here at Spark Hire. Some of the social events we have are holiday parties, potlucks, dress up days, and team outings.

Elyse

Administrative Assistant

Perks of working here

Beer on Tap
Casual Dress
Company Outings
Conferences & Training
Dental
Fitness Subsidy
Flex Work Hours
Health Benefits
Stocked Kitchen
Vision
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