Principal Brand Communications
About This Role
Discover. A brighter future.
With us, you'll do meaningful work from Day 1. Our collaborative culture is built on three core behaviors: We Play to Win, We Get Better Every Day & We Succeed Together. And we mean it - we want you to grow and make a difference at one of the world's leading digital banking and payments companies. We value what makes you unique so that you have an opportunity to shine.
Come build your future, while being the reason millions of people find a brighter financial future with Discover.
Job Description
Responsible for overall brand goals, brand communications leadership, message management and agency integration. Leads the development of creative assets including integrated agency briefings through full-up communications development. This may be for a particular channel and/or the larger brand initiatives. Understands the development of fully integrated plans, messaging planning, etc. Actively manages and escalates risk and customer-impacting issues within the day-to-day role to management.
Responsibilities
- Leads creative/production and development of Video (Digital and Linear), Radio (Digital, Terrestrial and Live reads) and OOH.
- Partners with Media manager on plans to ensure deliverables of production aligning with media buys and messaging calendar.
- Manages timelines, production details (including timing and budget) and all legal processes and trafficking processes.
- Meeting Management and leads meetings with Senior leadership and Executive Management to review creative/updates.
- Responsible for brand tracking, marketplace research, brand audits, and brand compliance management to improve overall brand recognition and help drive ownership/adoption and overall consumer engagement. Responsible for regular communications and/or presentations with marketing and executives.
- Responsible for long-term strategic campaign evolution and development.
Minimum Qualifications
At a minimum, here's what we need from you:
- Bachelor's Degree in Marketing, Business, Advertising, Communications, or related field
- 6+ years of experience in Advertising/Account Management, Marketing/Brand Management
- In lieu of a degree, 8+ years of experience in Advertising/Account Management, Marketing/Brand Management
Preferred Qualifications
If we had our say, we'd also look for:
- 8+ years of experience in Advertising/Account Management, Marketing/Brand Management
What are you waiting for? Apply today!
All Discover employees place our customers at the very center of our work. To deliver on our promises to our customers, each of us contribute every day to a culture that values compliance and risk management.
Discover is committed to a diverse and inclusive workplace. Discover is an equal opportunity employer and does not discriminate on the basis of race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, protected veteran status, or other legally protected status. (Know Your Rights)