Spark Hire is an award-winning video interviewing platform (Software-as-a-Service) used by more than 6,000 customers in 100+ countries. Our industry-leading platform is recognized as the gold standard by esteemed software review site G2. We’ve also recently been recognized as one of the best startups to work for nationally and a top 5 B2B tech company in the Chicago area.

Spark Hire is looking for a B2B Digital Marketing Specialist to help drive pipeline growth. 

In this role, you’ll work collaboratively with the marketing and sales teams to create and deliver demand generation programs designed to to generate a high volume of leads to fuel custom acquisition. The ideal candidate is a ‘doer’ who can think strategically and act tactically, loves a challenge, and is passionate about tech and B2B marketing.

What you'll do

• Oversee and implement end-to-end partner marketing programs to meet (and exceed) lead generation targets
• Build and optimize ad campaigns on search engines, display, and social media end-to-end, from landing page and ad copy to campaign attribution
• Build campaigns, emails, workflows, rules, lists, in HubSpot and Salesforce.
• Work closely with the Director of Marketing and other team members exploring and testing new growth marketing channels
• Partner with our designer and copywriter to create high converting landing pages
• Own the performance metrics of our landing pages, leveraging data and tools to run experiments across all website pages
• Strategize and execute on SEO initiatives to drive long term, sustainable growth through organic search
• Assist in the delivery of other campaigns as assigned

Qualifications

• Minimum 2 years of experience executing B2B lead generation campaigns (partner marketing, webinars, paid search, paid social, etc).
• Experience executing co-marketing campaigns is a must
• Minimum 2 years of experience using marketing tools like HubSpot, Pardot or Marketo. 
• Minimum 1 year of experience executing paid search and display campaigns.
• You are numbers-driven and have built performance reports in the past across tools like Salesforce and Google Analytics
• Experience using A/B testing tools
• Working knowledge of Salesforce
• Strong project management skills – able to lead and organize experiments or projects.
• When you see something that doesn’t make sense, you challenge it, and are eager to find the answer

What You’ll Love About Spark Hire

Great Culture – We have in and out of the office activities going on all the time. From celebrating birthdays, happy hours, Cubs games, holiday parties, picnics, friendly competitions, and more!
Health Benefits – Medical, dental, vision, and life insurance
Paid Time Off – Employees receive paid time off which start accruing on day one of employment and paid holidays. Plus, you get your birthday off as PTO!
Work/Life Balance – We pride ourselves on having a great work/life balance.
Gym Subsidy - We contribute a significant amount towards a gym membership at the nearby Lifetime Fitness.
401(k) - Start saving for your future retirement!
If you're looking for an exciting place to work and to be an integral part of a growing marketing/partnerships team, apply today!

We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

We require all candidates that receive and accept employment offers to complete a background check before being hired.