Digital Marketing Director

| Chicago
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Digital Marketing Director

About Beyond Finance

Beyond Finance is a next generation FinTech company with offices in Houston, San Diego, and Chicago. We offer simple and transparent financial products that are customized to our clients’ individual circumstances. As the consumer debt market continues to grow in the United States, we have made it our objective to provide personalized financial solutions that pave the path to financial freedom.

Our leadership team has extensive experience and expertise in the financial services and debt management marketplace. Our diverse workforce is driven to elevate standards for the debt relief industry. Our team spirit and company culture further solidify the foundation to provide world-class services and create a fun and innovative working environment.

About the Role:

Beyond Finance is looking for a Digital Marketing Director to support us as we continue to develop our strategy for how we build our brand and approach our marketing efforts. This position is key to enabling us to connect with consumers in an increasingly digital world. We are looking for candidates passionate about the B2C consumer engagement experience and that are excited to apply their knowledge of digital tools to solve business problems. This position will be a key member of our Marketing team and will engage in activities that will include attracting new customers, helping to convert existing customers into engaged promoters for our brand, and ensuring we’re strategically aligned in the market. Our ideal candidate will have a love for interpreting and utilizing numbers to make decisions that drive the business forward - not just generate more clicks. While at the same time, have a good eye for design and copy - an essential skill needed to lead ad development and optimization processes.

What You’ll Do

  • Develop and manage the digital strategy to deepen consumer engagement and profitability using defined digital channels, including PPC, social media, and display ads, in conjunction with Marketing team
  • Identify and set key performance indicators, collect, analyze and report on key metrics from all digital campaigns. 
  • Optimize digital assets for display and usability on internet-connected devices; 
  • Work with internal and external teams to identify potential risks before deployment of new marketing campaigns or initiatives in the areas of marketing, product launch readiness, service support, legal, risk, compliance and controls.
  • Manage the optimization of website exposure by analyzing search engine patterns to direct online placement of keywords   
  • Other tasks and projects as assigned 

What We Look For

  • BS/MS degree in Marketing or a related field 
  • 5-10 years’ experience related to PPC
  • 5+ years’ experience related to Social Media Marketing including content creation and curation
  • Ability to think strategically and also be hands-on in driving execution
  • Ability to organize and manage multiple priorities with a sense of urgency
  • Prior Financial services experience preferred but not required
  • Creative thinker with excellent written and oral communication skills
  • Google Analytics and Excel know-how is a must. Salesforce reporting a plus
  • Outstanding ability to think creatively, and identify and resolve problems
  • Experience working with top-of-funnel attribution models and mapping outcomes to business results
  • Strong analytical skills; solid understanding of experiment design, measurement, and analysis (i.e. A/B testing) and the  ability to make recommendations supported by data-based rationale

Why join us? 

We are looking for great people to join a fast-paced, growing, and innovative business. We offer:

  • Considerable employer contributions for health, dental and vision programs
  • Unlimited personal time-off 
  •  401(K) match
  • Merit advancement opportunities 
  • Career development & training 

More importantly, our team spirit and culture are what really sets us apart as a company. We’re a world-class Financial Technology company that loves what we do…and we have fun doing it!

Under the California Consumer Privacy Act (“CCPA”), Beyond Finance is informing California residents who are our job applicants, contractors or prospective employees (together “job applicants”) about the categories of personal information we collect about you and the purposes for which we will use this information. This notice and our Privacy Policy contain important information relating to the CCPA and apply only to personal information that is subject to the CCPA. Please see our website for the full CCPA statement.

*Beyond Finance is an equal opportunity employer*


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Technology we use

  • Engineering
  • Product
  • Sales & Marketing
    • JavascriptLanguages
    • PythonLanguages
    • RubyLanguages
    • SqlLanguages
    • ApexLanguages
    • jQueryLibraries
    • Twitter BootstrapLibraries
    • Ruby on RailsFrameworks
    • Microsoft SQL ServerDatabases
    • PostgreSQLDatabases
    • RedshiftDatabases
    • LookerDatabases
    • Google AnalyticsAnalytics
    • LookerAnalytics
    • Heap AnalyticsAnalytics
    • TableauAnalytics
    • Google OptimizeAnalytics
    • IllustratorDesign
    • InVisionDesign
    • PhotoshopDesign
    • SketchDesign
    • Adobe Creative CloudDesign
    • ConfluenceManagement
    • JIRAManagement
    • TrelloManagement
    • Monday.comManagement
    • WordpressCMS
    • SalesforceCRM
    • VelocifyCRM
    • MaropostEmail
    • Google AdsLead Gen
    • Bing AdsLead Gen
    • Facebook AdsLead Gen
    • DisplayLead Gen

Location

Our Chicago office is located in the amenity-packed CME Center, which is a short walk away from multiple public transit options and restaurants.

An Insider's view of Beyond Finance

What's something quirky about your company?

Friday is donut day! Beyond Finance's Chicago team is still pretty new and lean, which means we stay busy building and optimizing tools and processes. When Friday rolls around, donut day is not only a great treat, but an excuse to linger in the kitchen with coffee and catch up with all the awesome people you work with.

Abby

Marketing Analytics Manager

What does your typical day look like?

I love working at Beyond Finance as I get to have flexibility in my schedule. I work with some of the most talented people in Chicago, which drives me to produce high quality of work and results. It's great to work with a team that listens to an idea and gives constructive feedback on it.

Shyam

Lead SDET

How does the company support your career growth?

Beyond Finance encourages and supports my growth and skills by always encouraging me to take on new, and progressively more challenging, projects. In my time here, I have found that the leadership team is not only genuinely interested in my career goals, but that they actively seek to support them.

Andrea

Software Engineer

How do you empower your team to be more creative?

Everyone has total ownership over their work and ultimately has to decide the best way to accomplish their objectives. I encourage my team to use all the resources they have available to them - internally and externally - to reach the best end state.

Susan

SVP Marketing and Analytics

How do you collaborate with other teams in the company?

Beyond Finance recognizes the value of collaboration and looks for ways to foster it within our teams. Our teammates come from diverse backgrounds and are willing to help each other. We work together and get new ideas through meetings, one-on-one conversations, team lunches, happy hours and more.

Lin

Digital Marketing Manager

What are Beyond Finance Perks + Benefits

Beyond Finance Benefits Overview

Beyond Finance offers competitive compensation, paid medical insurance and a 401k match.

Culture
Friends outside of work
Eat lunch together
Daily stand up
Open door policy
Team owned deliverables
Team based strategic planning
Group brainstorming sessions
Open office floor plan
Diversity
Dedicated Diversity/Inclusion Staff
Highly diverse management team
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Employees are eligible for medical, dental and vision on their first day of employment.
Life Insurance
Wellness Programs
Onsite Gym
Mental Health Benefits
We are proud to provide a free, confidential employee assistance program (EAP) dedicated to supporting the emotional health and well-being of our employees and their families.
Retirement & Stock Options Benefits
401(K)
401(K) Matching
Child Care & Parental Leave Benefits
Child Care Benefits
Beyond employees are able to contribute to a Dependent Care FSA to cover eligible dependent care expenses.
Generous Parental Leave
We provide up to 3 weeks of paid parental leave to employees who give birth to a child, committed partners of someone who gave birth, and parents who adopt, foster or become parents through surrogacy.
Flexible Work Schedule
Beyond provides employees with a flexible work schedule that includes flexible start and end times.
Remote Work Program
In an effort to keep our employees safe during the current health crisis, our Chicago team is currently working remotely.
Vacation & Time Off Benefits
Unlimited Vacation Policy
Paid Holidays
Perks & Discounts
Casual Dress
Commuter Benefits
Company Outings
Game Room
Our game room includes Ping Pong, Pool Table, Foosball, Shuffle Board.
Stocked Kitchen
Beyond Finance keeps a stocked kitchen full of snacks, tea and coffee.
Happy Hours
Parking
We offer employees Paid on-site garage parking.
Professional Development Benefits
Job Training & Conferences
Lunch and learns
Cross functional training encouraged
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