Digital Marketing Manager at Clearcover

| Chicago
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Who’s Clearcover?
Clearcover is the smarter car insurance company. We use powerful technology to offer everyday drivers better coverage for less money. We’re proud to be one of the fastest growing startups in Chicago, and we’re currently looking to add a few more extraordinary people to our team.

The Digital Marketing Manager will report to our Senior Digital Marketing Manager and will assist with digital marketing strategy for our paid media marketing programs.

What will you do?

  • Create and implement paid media strategies that drive business value and align to target LTV:CAC goals
  • Identify and implement paid advertising strategies including audience segmentation, keyword targeting, ad copy/creative testing, bid strategy optimization and account structure 
  • Own campaign optimization projects from end to end including outlining goals and KPIs for measurement, tactical implementation, budget recommendation and assessment of impact
  • Track, measure, and report on owned projects, monitoring the effectiveness of campaigns and sharing results, insights and best practices.
  • Collaborate with internal marketing teams to craft multi-touch customer journeys
  • Cultivate a rigorous testing pipeline, clearly communicating results to stakeholders and identifying next steps

What do you need?

  • A belief in our mission, alignment with our values, and enthusiasm in how you and your team will contribute to our vision
  • 5+ years experience in performance marketing function for a high-growth consumer tech company
  • Experience building and scaling paid media channels aligned to cost-per-action targets
  • Strong, established relationships with some of the major digital channel partners (Google, Facebook, et al)
  • Hands on experience with robust marketing technology platforms and how to best utilize (e.g. data feeds, attribution software, DSPs)
  • Strong (written and verbal) communication and interpersonal skills. Clear communicator that is collaborative and able to build strong relationships quickly.
  • Demonstrated ability to thrive in a fast-paced environment

Nice to haves:

  • You have a big-picture mindset. You can envision how multiple marketing tactics work together to tell Clearcover’s story, convey our value props and encourage people to move through the car insurance buying journey.
  • You have time management and communication skills. You’re able to prioritize multiple deadlines and deliverables at once while also being accountable for communicating progress internally.
  • You’re organized. You have a system for keeping track of the work you create that makes it easy for anyone to understand where latest versions are and where to find previous iterations.
  • You pay meticulous attention to details. You take pride in getting things exactly right, and you triple check your work before shipping it.
  • You like feedback. You’re comfortable receiving, absorbing, and applying feedback in a thoughtful and timely manner.
  • Extreme attention to detail, effective communication, and the ability to self-manage.
  • You have great relationship skills. You have the ability to build and maintain effective relationships with external vendors and partners.

What's in it for you?

  • Unlimited vacation, we hire adults 
  • Equity for all employees, so you own a piece of the pie too 
  • Dental and Vision, we've got you covered 100%
  • Medical, we cover 90% of your premium, 75% of your dependents and contribute to your HSA and HRA (cha-ching)
  • Flexibility to work remotely
  • We invest in your future by contributing 3% of your salary to a 401(K), even if you don't
  • Come to work pre-taxed through our FSA commuter benefits
  • and yes, we have unlimited LaCroix, beer, snacks and the occasional ice cream social 
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Technology we use

  • Engineering
    • KotlinLanguages
    • PythonLanguages
    • RubyLanguages
    • ScalaLanguages
    • ReactLibraries
    • Ruby on RailsFrameworks
    • PostgreSQLDatabases
    • SnowflakeDatabases

Location

33 W Monroe, Chicago, IL 60603

An Insider's view of Clearcover

How does your team reward individual success?

We celebrate "wins" on Fridays with the entire company where we celebrate the success of the week with the rest of the organization, it is a fun and casual way to be recognized by peers. However, I also find a moment to individually recognize my team during our weekly touch bases for something specific that they accomplished.

Rosyln

Head of Agency Distribution

How do you empower your team to be more creative?

I manage a hybrid team of traditional "creatives" and business strategists. I work hard to foster a spirit of creativity by asking my teammates to consider a variety of ways to solve every problem we encounter. Then, I create opportunities for them to be creative in ways that align with their superpowers.

Ariana

VP of Brand & Creative

What makes someone successful on your team?

People who are successful on the Customer Experience team communicate with empathy, love solving problems for our customers, continually look for ways to work smarter, and thrive in the face of challenge.

Heidi

Head of Customer Experience

What are Clearcover Perks + Benefits

Clearcover Benefits Overview

Clearcover offers a comprehensive benefits package along with a number of perks in an effort to support our employees and their families. We work to align our perks with our core values and empower our employees to balance work and their personal lives.

Culture
Volunteer in local community
Intracompany committees
Daily stand up
Open door policy
Team owned deliverables
Team based strategic planning
Pair programming
Open office floor plan
Diversity
Dedicated Diversity/Inclusion Staff
Unconscious bias training
Hiring Practices that Promote Diversity
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability Insurance
Dental Benefits
Clearcover covers 100% of the employee's dental benefits.
Vision Benefits
Clearcover covers 100% of the employee's vision benefits.
Health Insurance Benefits
Clearcover's health insurance plan is with United Healthcare with a range of plans including PPO, HDHP and HSA. If you elect an HSA, we cover your out-of-pocket deductible as an HSA contribution.
Life Insurance
Clearcover offers voluntary life insurance.
Pet Insurance
Wellness Programs
Onsite Gym
Retirement & Stock Options Benefits
401(K)
401(K) Matching
Clearcover provides employees with a 401(k) contribution of 3% of an employee's annual gross pay.
Company Equity
Child Care & Parental Leave Benefits
Child Care Benefits
Dependent Care FSA allows you to put away pre-tax dollars towards daycare expenses for dependents under the age of 13.
Generous Parental Leave
Clearcover offers parental leave for new parents after birth or adoption of a child. Full-time employees that have been employed for six months are eligible for six weeks of paid Parental Leave.
Flexible Work Schedule
Clearcover has flexible start and end times based upon your position and your team.
Remote Work Program
Our remote work program includes work from home Full-time remote for specific positions, as well as work flexible remote work for most position.
Family Medical Leave
Employees who have been with the company for 12 months are eligible for 12 weeks of family medical leave. Other policies apply to those here less than 12 months.
Return-to-work program post parental leave
Vacation & Time Off Benefits
Unlimited Vacation Policy
Paid Volunteer Time
Paid Holidays
Paid Sick Days
Employees receive 5 paid sick days each year.
Perks & Discounts
Casual Dress
Commuter Benefits
Clearcover's offers Commuter Benefits, employees can save an average of 30 percent off their commute by contributing pre-tax dollars.
Company Outings
Clearcover celebrates company wins by organizing quarterly outings to a variety of places like the Escape Room, Punchbowl Social and Bounce.
Game Room
Clearcover's game room includes a state-of-the-art ping pong table, custom Nerf gun wall and a Pop-a-Shot to let employees enjoy breaks between work.
Stocked Kitchen
We send snack boxes monthly since we are virtual.
Home Office Stipend for Remote Employees
We offer a one-time $250 stipend to set up your work from home office. Use this for anything that will support your work from home arrangement.
Professional Development Benefits
Job Training & Conferences
Clearcover offers a stipend to each employee to invest as they choose in their own professional development.
Diversity Program
Lunch and learns
Cross functional training encouraged
Promote from within
Time allotted for learning
Online course subscriptions available
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