Who We Are:

We are on a mission to modernize the Logistics industry. We bring transformational business strategies and digital products to our clients that make the world more efficient, connected and viable.  We are inspired by people who are passionate, curious and want to innovate.

What You’ll Do:

As a Digital Marketing Specialist for CarrierDirect you will be responsible for building out, managing and improving our overall digital brand presence. You will work as a member of the sales team to support marketing efforts and create a foundation for internal and external growth through various channels and delivery methods. We’re looking for a data driven self starter who can help drive our business forward. 

Responsibilities:

• Help us build out, manage and improve our digital marketing efforts across various social media platforms | ie. Facebook, Linkedin, Twitter  

• Generate relevant and impactful written and visual content driven by brainstorming sessions with our industry experts

• Manage relationships with content channel partners to improve industry awareness around CarrierDirect service offerings 

• Develop relationships with industry organizations to help push brand and content to the market

• Build scalable business processes and foundation for driving internal and external growth

• Create one-pager overviews of CarrierDirect service offerings, case studies highlighting past project scope and success, and other marketable content

• Produce and deliver on monthly content calendar  

• Deliver strategic email campaigns to current and prospective customers 

• Optimize web content using keyword and competitor research and recommending content changes to improve engagement and conversion

• Track progress and performance of campaigns through KPIs and other reportable metrics 

• Other duties as required 

Required:

• 3-5 years digital marketing experience

• Demonstrated success delivering on 360 digital marketing campaigns 

• Proven track record of leveraging data and metrics to metrics drive decision making and strategy 

• Strong project management skills- ability to manage and maintain multiple projects and prioritize appropriately

Preferred:

• Bachelor's degree in Communications, Marketing, Advertising, Business or other related field 

• Proficient in Microsoft Office or Google GSuite

• Hubspot or Salesforce marketing automation

• Adobe Suite (Photoshop, InDesign, Illustrator)

• Google Adwords

Why Work Here:

Our values are “Go the extra mile, do the right thing, speak your truth, stay hungry & curious, and be cool, no ego.” We work in an open environment where feedback is welcomed and encouraged and we are continuously seeking out how we can be better as individuals, as a team, and as a company. As a growing company, we encourage people that want to have a visible impact in how we build, operate, and perform to apply and join us!