Director, Brand Strategy

PRIMARY OBJECTIVE

One North is looking to add a Director, Brand Strategy to our Experience Design team. In this role, you will be on the front lines, helping our clients clearly articulate a visual and verbal identity that resonates with all of their stakeholders and strikes fresh ground in the marketplace. Ideally this candidate will have strong and demonstrated writing chops (headlines, taglines and catchy copy, both short and long-form) and storytelling skills.

As a leader within the Experience Design group, you’ll be at the epicenter of every project and connected all of the way through from concept to site deployment, making adjustments as we make our way forward. We’re looking for detail-oriented creatives and writers who love research and can turn insights into concepts and turn concepts into solid platforms. 

RESPONSIBILITIES

As an individual on the team:

  • Present, pitch, and deliver quality work to C-Level clients, helping to build, grow, sell, and deliver One North’s brand offerings and services
  • Create deep relationships with our clients in order to maintain alignment with the brand voice and character
  • Establish a consultative relationship with clients, understanding their needs and making sure everyone is on the same page moving forward with projects
  • Help clients define the core building blocks of their brand, including purpose, positioning, persona and brand essence
  • Lead discovery processes, workshops, and engagements in order to help our clients crystalize their digital marketing goals
  • Incorporate research and analytics into conceptually driven, creative ideas
  • Understand what drives key audiences
  • Help design and execute research that helps the team understand a client’s market, competitors, trends, character, reputation, etc.
  • Extend client insights and brand platform into the digital brand strategy

As leader on the team:

  • Contribute to the development, management and mentorship of junior-mid level team members
  • Collaborate on brand-focused projects, in addition to daily requirements of content creation
  • Must be able to synthesize quickly and deliver ideas and concepts in a clear, client-focused way
  • Contribute to One North internal marketing and recruitment efforts, including thought leadership
  • Work closely with Experience Design team leaders and the talent team to build and enforce a high-performing culture, ensuring we have the best people in the right roles to deliver quality work

QUALIFICATIONS, EXPERIENCE, KNOWLEDGE & SKILLS

  • 10-12 years of experience in a brand strategy or writing role, preferably within an agency and working on multiple brands
  • Bachelor’s degree required, preferably related to marketing or writing/journalism/literature studies
  • Management or mentorship experience
  • An analytical mindset with strong business acumen
  • Experience conducting research and competitive market analysis 
  • The ability to collaborate with cross-functional teams
  • Experience contributing to the sales process for brand services & offerings
  • Strong presentation skills
  • Ability to travel, minimum 10%
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Technology we use

  • Engineering
  • Sales & Marketing
    • .NETLanguages
    • JavaLanguages
    • JavascriptLanguages
    • WordpressCMS
    • SitecoreCMS
    • HubSpotCRM
    • SalesforceCRM

Location

One North's office is located just off the Chicago Riverwalk at the corner of Wacker & LaSalle.
222 North LaSalle St, Chicago, IL 60601

An Insider's view of One North Interactive

What projects are you most excited about?

I really enjoy working with “managed apps,” which keeps clients’ sites and applications the most updated. These projects enable me to get a variety of expertise in all the different platforms we support. I’m a part of all our clients’ implementations, which is challenging and rewarding, and enables me to work with all kinds of clients and teams.

Stephanie

Technical Lead

What makes someone successful on your team?

Employees are most successful when they connect our business goals to their personal growth and career goals. One North continues to evolve in a strategic way to develop quality solutions for our clients’ most complex business challenges, so we’re always looking for new ideas and approaches to solve problems.

Sarah

Manager, Talent Development

What is your vision for the company?

Our aim is to help our clients develop and advance their brands through digital strategy, brand & experience design and technology. Whether it’s helping our clients drive revenue, create stickier client relationships or attract, grow and retain talent, we are the glue that helps our clients engage their most important audiences.

John

CEO

How do you collaborate with other teams in the company?

I collaborate with other teams at One North by helping identify everyone's strengths. When we are able to trust each other and collaborate independently, we can do a lot of great things (really efficiently)!

Ryan

Front-end Developer

What are One North Interactive Perks + Benefits

One North Interactive Benefits Overview

Spoiler: it’s more than just swag (although, we have that too).

At One North, we recognize that our employees are more than just digital experience geniuses—they are regular people, too (with regular lives). That's why we've set up a generous employee benefit package to help them maintain a healthy work/life balance.

Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
One North offers an FSA benefit for health, dependent care, and commuter spending.
Disability Insurance
One North offers free short-term and long-term disability insurance for all full-time employees.
Dental Benefits
One North offers free dental insurance through Principal Financial to all full-time employees.
Vision Benefits
One North offers vision insurance through Principal Financial.
Health Insurance Benefits
One North's insurance through BCBS offers three plans: HMO, PPO, and HSA.
Life Insurance
Wellness Programs
One North offers a discount on monthly health insurance costs for employees who receive an annual physical.
Onsite Gym
Retirement & Stock Options Benefits
401(K)
401(K) Matching
Performance Bonus
Child Care & Parental Leave Benefits
Child Care Benefits
Flexible Work Schedule
Family Medical Leave
Vacation & Time Off Benefits
Generous PTO
Paid Holidays
Paid Sick Days
Perks & Discounts
Beer on Tap
Casual Dress
Commuter Benefits
Company Outings
Some Meals Provided
Happy Hours
Parking
Recreational Clubs

Additional Perks + Benefits

We recognize that our employees are more than digital experience geniuses – they are regular people, too (with regular lives). That's why we've set up a generous employee benefit package to help them maintain a healthy work/life balance. One North offers flexible health plans to fit your needs, including the option to choose from a PPO, HMO or Health Savings Account. We also offer Dental insurance, Vision insurance, Life insurance, Short & Long Term Disability insurance and flexible savings accounts.

One North's 401(k) plan allows employees to save for retirement through pre-tax contributions along with employer-matched funds for maximized savings potential. Employees are immediately eligible for this benefit, and the plan has no vesting schedule for both employee and employer contributions.

We know how important unwinding can be for inspiration, innovation and productivity. Our full-time employees earn 3 weeks of paid time off in addition to sick time and company paid holidays.

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