Director, Content Marketing

| Chicago

project44 is revolutionizing the freight and logistics industry by applying cutting edge technologies to automate the entire lifecycle of freight shipments including quoting, scheduling, and real-time visibility. project44’s network of APIs is capable of optimizing the shipment lifecycle, empowering companies to deliver the best customer experience possible, and provide up to date data while cutting costs along the way.

Description

As the Director of Content Marketing you will be responsible for collaborating across functions to deliver an effective content marketing strategy and editorial plan that meets project44’s business objectives. You will create an approach and assist in the writing, editing, sourcing, development and amplification of our stream of content – proactively driving strategy and the formation of cross-organization relationships to accomplish goals. You are passionate and strategic with a track record of creating compelling content that is well received by the target audience and leads to conversion. You are entrepreneurial, can quickly adapt, and have experience in a managerial role on a growing Enterprise SaaS team. 

Key Accountabilities

  • Own development and content creation for website, client-facing newsletters, emails, blogs, white papers, eBooks, webinars, research reports, sponsored content, infographics, case studies, social media posts, videos, and more.
  • Responsible for developing, coordinating and optimizing a variety of marketing campaigns. Partner with the Director of Demand Generation, Design team, and Sales reps to create and manage a portfolio of assets.
  • Assist with building and managing an editorial calendar that engages a qualified audience.
  • Develop and oversee our social media program. You must understand the basic best practices of the main B2B social media channels and be able to manage the company’s online reputation to ensure both positive and negative feedback are handled appropriately.
  • Work within our marketing platforms and technology stack to launch, track, analyze and optimize our marketing initiatives. Measurement and optimization of the program will be required on a regular and ongoing basis.
  • Include basic SEO understanding, content categorization and structure in all content development
  • Collaborate closely with key stakeholders, including executive leadership, to successfully execute their vision, while also overseeing editorial governance so content is consistent in brand voice, style and tone

Requirements & Preferred Skills

  • 5 – 10 years experience in content marketing for a B2B enterprise software or SaaS products organization
  • Logistics and supply chain experience a plus
  • Self-starter. Able to learn quickly, prioritize effectively and deliver results in a fast-paced environment
  • Editorial mindset that seeks to understand what audiences consume and how to create it
  • Experience with WordPress, Google analytics, and the top social channels
  • Skillful, creative and thoughtful writer with attention to detail
  • Ability to swiftly interpret feedback and execute accordingly
Read Full Job Description

Technology we use

  • Engineering
    • JavaLanguages
    • JavascriptLanguages
    • KotlinLanguages
    • PythonLanguages
    • ReactLibraries
    • SpringFrameworks

Location

Located in the iconic art deco Merchandise Mart on the Chicago river and central to high energy restaurants, retail, and accessible public transit.
How project44 makes the world run faster, one global network at a time
Watch

What are project44 Perks + Benefits

Culture
Volunteer in local community
Partners with Nonprofits
Friends outside of work
Eat lunch together
Daily stand up
Team owned deliverables
Team based strategic planning
Group brainstorming sessions
Open office floor plan
Health Insurance & Wellness Benefits
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Wellness Programs
Onsite Gym
Retirement & Stock Options Benefits
401(K)
Company Equity
Vacation & Time Off Benefits
Generous PTO
Paid Volunteer Time
Paid Holidays
Paid Sick Days
Perks & Discounts
Casual Dress
Commuter Benefits
Game Room
Stocked Kitchen
Happy Hours
Fitness Subsidies
Professional Development Benefits
Job Training & Conferences
Lunch and learns
Promote from within
More Jobs at project4410 open jobs
All Jobs
Finance
Data + Analytics
Design + UX
Dev + Engineer
Marketing
Operations
Project Mgmt
Sales
Design + UX
new
Chicago
Finance
new
Chicago
Developer
new
Chicago
Data + Analytics
new
Chicago
Project Mgmt
new
Chicago
Marketing
new
Chicago
Sales
new
Chicago
Operations
new
Chicago