LivingSocial is THE place to discover and save on the best things to do in your city and beyond. And since we were acquired by Groupon, we’re poised to do that at an even bigger scale.  We take great pride in putting the customer at the center of everything we do. As we continue to grow our brand within the Groupon family, we’re seeking a passionate, data-driven email marketer to help focus on that mission.  

The exceptionally talented team member who fills this role must have a proven track record of successful business judgment. The Email Campaign Specialist will be  an important part of the Email Strategy & Operations team who will drive traffic, customer engagement and revenue.

Core Responsibilities:

• In collaboration with Head of Email Strategy & Operations and key stakeholders, create email marketing campaigns that drive traffic and customer engagement

• Ensure persuasive call to action and tracking mechanisms (e.g., came from codes) are included as needed

• Test renderings across multiple email clients and ISPs (Outlook, Google, Hotmail, etc.) and ensure messages are mobile friendly

• Schedule and deploy emails through our e-mail platform

• Recommend opportunities to optimize email creative and campaigns based on results of executed emails (e.g., open rates, click-thru rates) and email marketing best practices

• In collaboration with the deliverability team, help monitor inbox management and subscriber list health

• Maintain email reports and assist with email analytics and dashboard creation and management

Requirements:

• Bachelor’s degree

• 3-5 years of relevant e-mail marketing experience

• Experience working with third party service provider (ESP) experience and in house email tool

• Experience championing email best practices and marketplace trends

• Proficiency with Adobe Creative Suite (Photoshop, Dreamweaver, etc.)

• Foundational CRM experience

• Excellent communication skills including written and verbal; ability to present ideas clearly and concisely

• Ability to multi-task between concurrent assignments, prioritize effectively, and adapt quickly to changing priorities, assignments, and roles; works well under pressure

• Creative and proactive problem solver

• Analytical disposition with a track record of data driven decision making

Groupon provides a global marketplace where people can buy just about anything, anywhere, anytime. We’re enabling real-time commerce across an expanding range of categories including local businesses, travel destinations, consumer products, and live or lively events. At the same time, we are providing advertising options and tools that merchants can use to grow and manage their businesses. Culturally, we believe that great people make great companies and that starting with the customer and working backward moves us forward. Community matters to us on an internal, local and global scale—it’s fundamental to our company’s growth and to the well-being of the world at large. We also value self-awareness, candor, lunch and WiFi. If we match with you, please apply to join us.