Email Marketing Manager

| Chicago

The Mom Project is seeking a full-time Email Marketing Manager to build and optimize our B2B outreach and drive job seeker community engagement. We’re looking for someone who’s a scrappy swiss army knife of email marketing -- equally comfortable digging into both the technical and the creative, with a knack for data.

What the job will entail:

  • Oversee email at The Mom Project end-to-end, including technical ownership of email platform, campaign execution, reporting, and master email calendar management
  • Create and execute strategic email marketing plans to support both sides of our business -- driving job seeker community engagement and B2B acquisition and retention
  • Drive email communications for strategic marketing and community events (webinars, conferences, etc.)
  • Manage and prioritize email requests from key stakeholders across the business, including sales, business development, and executive leadership
  • Support internal and external launches of new partnerships with The Mom Project
  • Monitor The Mom Project’s email reputation and ensure email campaign deliverability within acceptable industry norms
  • Analyze and optimize key email metrics, including A/B testing
  • Measure campaign performance and report on key metrics tied to company goals
  • Work closely with cross-functional partners including product, design, sales, and sales operations

Job requirements:

  • 3+ years creating and running email marketing campaigns, including B2B
  • 1+ years managing technical aspects of email platform, including database integration
  • Proficiency in marketing automation platforms, familiarity with Hubspot and Salesforce a plus
  • Knowledge of HTML and Microsoft Excel
  • Highly comfortable operating in a fast-changing environment, startup experience preferred
  • Ability to work independently with minimal direction while also contributing as part of a team
  • Experience with account-based marketing programs a plus
Read Full Job Description

Technology we use

  • Engineering
  • Product
  • Sales & Marketing
    • JavascriptLanguages
    • RubyLanguages
    • SqlLanguages
    • ReactLibraries
    • Ruby on RailsFrameworks
    • MySQLDatabases
    • RedisDatabases
    • Google AnalyticsAnalytics
    • HubSpotCRM
    • SalesforceCRM
    • SendGridEmail

Location

In the heart of River North, steps from the Mart, with all the food, drink, coffee and fun you could ever need within a block or two.

An Insider's view of The Mom Project

What's something quirky about your company?

It's a dog-eat-dog world around here... but in the best way possible. We love our furry friends! The more, the merrier.

Katie

Marketing & Partnerships

What projects are you most excited about?

I wouldn't say there is just one type of project I am most excited about (mostly because we have so many!). I will say that it's truly rewarding to be a sounding board for the women in our community looking for jobs. Some of them have never before been able to discuss their families while in the midst of their job search.

Mandy

Talent Success Manager

What makes someone successful on your team?

Someone who is organized, driven, action-oriented and able to multitask like a boss can be successful on our team. Also, if you can communicate well with your teammates and celebrate their wins with them, you can be successful at The Mom Project!

Lara

Sr. Manager, Talent Success

How do you empower your team to be more creative?

I encourage my team to be creative by taking short spans (2-3 days) where we completely step out of our day-to-day work and focus on larger ideas. By unshackling from the "to-do" list and flexing our brains in a different way, we come up with incredibly interesting and creative solutions that we may not have if we were stuck to a meeting agenda.

Colleen

Head of Community & Marketing

How does the company support your career growth?

After my youngest turned four, I started to think about going back to work. I wasn't sure of the opportunities that would be available to me after a break in employment. The Mom Project provided me with an opportunity to get back in the game. And now I get to help other women do the same!

Megan

Talent Success Manager

What are The Mom Project Perks + Benefits

The Mom Project Benefits Overview

At The Mom Project, we work hard to live the mission and emphasize respect and flexibility. We all have lives outside of work, and our employees don't need to compartmentalize or pretend that life doesn't exist from 9 to 5. Our benefits and perks are guided our values and include things like paid parental leave, employee equity, adoption assistance, 401K, regular team lunches, dog-friendly offices, cold brew on tap and more. There's also the intangible feel-good benefits of knowing that the work we are doing can deeply effect a woman's life and the lives of everyone around her.

Culture
Friends outside of work
Eat lunch together
Open door policy
Team owned deliverables
Team based strategic planning
Group brainstorming sessions
Open office floor plan
Diversity
Documented equal pay policy
Highly diverse management team
Diversity manifesto
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Retirement & Stock Options Benefits
401(K)
Company Equity
Performance Bonus
Child Care & Parental Leave Benefits
Generous Parental Leave
Flexible Work Schedule
Remote Work Program
Family Medical Leave
Return-to-work program post parental leave
Vacation & Time Off Benefits
Generous PTO
Paid Holidays
Paid Sick Days
Perks & Discounts
Beer on Tap
Casual Dress
Commuter Benefits
Stocked Kitchen
Some Meals Provided
Employees get $10 towards lunch provided by Fooda on Tuesdays & Thursdays.
Happy Hours
Pet Friendly
Acme Co.'s pet policy is dog friendly daily.
Professional Development Benefits
Job Training & Conferences
Lunch and learns
Cross functional training encouraged
Promote from within
Mentorship program
Online course subscriptions available
Customized development tracks
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