Centro
Chicago, IL

Field Marketing & Events Manager, Brand Marketing at Centro

| Chicago
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WHO WE ARE 

Centro delivers software and services to automate digital media operations for more than 1,000 leading agencies and brands. 

Our comprehensive ad tech platform, Basis, supports the planning, reporting, and financial reconciliation of direct, programmatic, search, and social media, all in one place. 

We are deeply committed to building software that will change the ad tech industry for the better and are equally dedicated to building an inclusive culture of highly motivated individuals who create a positive and supportive environment together. We invest in our culture and support our employees so they can do their best work. 

Centro is headquartered in Chicago, with beautiful offices also in Toronto, Dallas, Denver, and New York to name a few. Post-COVID, many of us will be returning to one of our offices (by choice, not requirement -- we believe results matter more than where they are produced). Our employees have the flexibility to work in one of our office locations, completely remote, or a hybrid of the two. Please note, we are hiring on a remote working basis only in the U.S. and Canada.

ABOUT THE TEAM

This team of highly motivated and innovative thinkers develops positioning, content, and programming for Centro’s brand, services, and product, Basis. Powered by cross-functional collaboration across the larger Marketing team and the company, they go above and beyond by further establishing Centro as a leader in the advertising industry and uniquely positioned as a technology innovator.
 
WAYS YOU’LL CONTRIBUTE

You will be part of a cross-functional team that supports Centro’s brand across company events and marketing programs. Reporting in the SVP, Brand Marketing, every week will be different from the next with a variety of projects. You will contribute by:

  • Being a key addition to the Marketing team, handling a wide range of events – virtually and in person, from 10 people to 1000+, and for both external and internal audiences
  • Regularly brainstorming and identifying creative and impactful event experiences for the company’s brand, products, and services
  • Research venues, negotiate contracts, and manage vendor relationships
  • Adhering to Centro brand guidelines and ensuring the brand and company are well represented at events, speaking engagements, and programs
  • Owning and project managing events from start to finish including; conceptualization, detailed proposals, budgets, logistics, timelines, vendor relationships and negotiations, internal and external communications and post event follow-up
  • Applying program management expertise to Events vertical, implementing event management software, building out event-specific marketing websites and streamlining registration forms & event email cadences
  • Overseeing planning and execution of annual company-wide summits, including agenda and content development, vendor relations management, budgets and branding
  • Maintaining operational responsibility for event sponsorships, production costs, promotional products and client training programs
  • Identifying and securing speakers, special guests, and/or entertainment for each event
  • Assist with onsite logistics, including set up, registration, name badges, event collateral, troubleshooting, and coordination with venue staff
  • Coordinating invitations and managing registration
  • Managing marketing events calendar
  • Developing and maintaining relationships with regional, national, and international associations and event / trade organizations
  • Actively pitching Centro for non-paid and paid speaking engagements
  • Maintaining regular communication cadence between internal, corporate, and vendor partners
  • Partnering with sales leaders to plan, design, and flawlessly execute regional, national, and international events
  • Leading measurement and analysis of event metrics (registration, attendance, conversions) and coordinating post-event surveys
  • Analyzing the success of each event and propose new improvements to the attendees’ experience and impact for the company
  • Establish and manage a marketing ‘dashboard’ that tracks ROI, effectiveness of marketing investments on leads and pipeline

WHAT YOU BRING TO THE TABLE

  • 3-5+ years of event planning and marketing experience
  • Past work that demonstrates your successful execution of large-scale marketing events to small VIP get-togethers
  • Excellent problem solving and time management skills
  • An unwavering attention to detail
  • Ability to work independently and collaborate across teams
  • Adaptive, proactive and growth mindset
  • Inquisitive and confident personality
  • Strong negotiation skills
  • Frequent creative ideas that wow internal stakeholders, and mesmerize clients
  • An appetite to learn and keep learning about the advertising and adtech industries
  • Existing knowledge and experience with event management systems
  • Willingness to travel (15%)

BONUS POINTS

  • Hidden talent and/or unique passion
  • Experience working in ABM platforms like 6sense and Demandbase
  • Email automation programs experience (HubSpot/Pardot or similar)
  • Winning record with Rock Paper Scissors
  • Experience with Splash event marketing platform
  • Bachelor’s degree in Marketing, Business or related field or equivalent professional experience

ANYTHING ELSE? 

Don't think you have all the skills required for this role? That's okay, we recognize that experience can be built in many ways. If you have relevant skills that are not reflected in your resume, we welcome your candidacy and encourage you to share more in an optional cover letter, even if your experience doesn’t match our exact requirements.

LIFE WITH CENTRO 

We take care of our people and believe that Centro’s success depends on the growth and well-being of each one of our team members.

We provide a thoughtful perks and benefits package including competitive 401k/RRSP matching, mental health support, a funded health savings account, paid sabbatical, generous parental leave, a flexible work environment and time off policy, and more. 

We are proud to be an equal opportunity employer are committed to building teams of Centrons that are diverse in thought, perspective, and culture. We celebrate all team members regardless of gender identity, sexual orientation, race or cultural background, religion, disability, and age. Our employee-led communities enrich our culture of uniqueness, inclusivity, and empowerment. 

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Where we are

The Chicago Loop is a great place to work, located in a central area of Chicago accessible to major public transportation, dining and shopping.

Technology we use

  • Engineering
  • Product
  • Sales & Marketing
    • JavaLanguages
    • JavascriptLanguages
    • PythonLanguages
    • RubyLanguages
    • ScalaLanguages
    • SqlLanguages
    • ReactLibraries
    • Node.jsFrameworks
    • Ruby on RailsFrameworks
    • SparkFrameworks
    • CassandraDatabases
    • HBaseDatabases
    • HiveDatabases
    • MongoDBDatabases
    • MySQLDatabases
    • PostgreSQLDatabases
    • RedisDatabases
    • AerospikeDatabases
    • MixpanelAnalytics
    • PixelmatorDesign
    • SketchDesign
    • Aha!Management
    • AsanaManagement
    • ConfluenceManagement
    • JIRAManagement
    • TrelloManagement
    • WordpressCMS
    • SalesforceCRM
    • Oracle EloquaLead Gen
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What are Centro Perks + Benefits

Centro Benefits Overview

While our people work to change an industry, we reward them with industry-leading perks. It’s not just about the free snacks and onsite yoga (although they help)—it’s about making sure Centrons feel happy, healthy and fulfilled when they come to work.

Culture
Volunteer in local community
Centro offers each employee one day per calendar year to use for community work or volunteering opportunities. Local offices regularly organizes group volunteer activities for employees.
Partners with Nonprofits
Centro partners with local non-profit organizations to support various causes and to organize group volunteer events for employees.
Friends outside of work
Eat lunch together
Intracompany committees
Open door policy
Team owned deliverables
Team based strategic planning
Group brainstorming sessions
Open office floor plan
Diversity
Documented equal pay policy
Dedicated Diversity/Inclusion Staff
Unconscious bias training
Someone's primary function is managing the company’s diversity and inclusion initiatives
Diversity Employee Resource Groups
Hiring Practices that Promote Diversity
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Wellness Programs
Mental Health Benefits
Retirement & Stock Options Benefits
401(K)
401(K) Matching
Company Equity
Employee Stock Purchase Plan
Performance Bonus
Match charitable contributions
Child Care & Parental Leave Benefits
Child Care Benefits
Generous Parental Leave
Flexible Work Schedule
Remote Work Program
Family Medical Leave
Adoption Assistance
Return-to-work program post parental leave
Company sponsored family events
Vacation & Time Off Benefits
Unlimited Vacation Policy
Paid Volunteer Time
Sabbatical
Paid Holidays
Paid Sick Days
Perks & Discounts
Beer on Tap
Casual Dress
Commuter Benefits
Company Outings
Game Room
Stocked Kitchen
Happy Hours
Fitness Subsidies
Professional Development Benefits
Job Training & Conferences
Tuition Reimbursement
Lunch and learns
Cross functional training encouraged
Promote from within
Mentorship program
Continuing Education stipend
Time allotted for learning
Online course subscriptions available
Customized development tracks
Paid industry certifications

An Insider's view of Centro

How would you describe the company’s work-life balance?

Instead of balancing work and life, it’s about blending the two. As a parent, I may need to leave for part of the day or before 5. Everyone here understands and I don’t feel guilty. Even if I’m not sitting at my desk from 9-5, my work and my teams work will still be done on time. Centro is giving me the opportunity to live the best life I can.

Matt Klaers

Senior Director, Financial Planning

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