PartySlate seeks a highly-motivated individual to join the marketing team. The Growth Marketing Specialist will work closely with the Director of Marketing and other marketing team members to build our social media following, manage digital platforms, support our brand, and work toward measurable goals.

Responsibilities could include:

• Assist with scheduling and monitoring social media posts across all platforms, including writing copy, pulling photos, scheduling posts, and responding to comments

• Use Facebook Ads Manager to create and manage Facebook ads to drive website traffic and boost consumer engagement

• Track, spend, and optimize monthly Facebook advertising budget

• Work with the Editor to pitch original article ideas, research topics, conduct interviews, and write articles

• Track social media and editorial mentions for premium event professionals to meet membership requirements

• Identify opportunities to improve website and editorial content based on Search Engine Optimization (SEO) best practices

• Assist with email marketing by writing copy and building email templates in MailChimp

• Ensure all marketing content is properly credited to meet event professional standards

• Use creative eye and attention to detail to choose only the highest-quality, professional photos for all pieces of marketing content

• Use Google Analytics to monitor, track, and work toward established data-driven goals

• Create weekly progress reports to share with the marketing team and key stakeholders

• Participate in creative brainstorms and pitch original marketing ideas

• Support the marketing team by creating presentations, decks, and processes, as needed

• Maintain the integrity of the PartySlate brand and voice

• Stay up-to-date on digital marketing, content marketing, social media, and SEO trends

Skills Needed:

• 1-2 years of relevant experience in social media, marketing, and/or digital media

• Highly proficient in all social media platforms, including Facebook, Instagram, Twitter, Pinterest, and LinkedIn

• Working knowledge of Search Engine Optimization (SEO)

• Working knowledge of Google Analytics

• Experience with WordPress and MailChimp a plus

• Experience managing a marketing or media budget

• Extremely strong written and editing skills

• Ability to confidently communicate with individuals at all levels within the organization

• Highly organized, self starter, and self motivator

• Willingness to learn and perfect new skills