Integrated Marketing Manager

| Hybrid
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Who We Are

Origami Risk is a wildly successful Enterprise SaaS organization, growing at an exceptional rate!  We are consistently ranked as the #1 Risk Management Information System (RMIS) in the industry’s most comprehensive studies. 

We are proud to be an employer with an outstanding employee satisfaction record, including a Glassdoor ranking of 4.7, a 100% approval of our CEO, and being named in one of Crain’s Best Places to Work in Chicago three years in a row!

Founded by industry veterans committed to bringing new ideas and advanced features to the RMIS market, Origami's innovative software is designed by industry experts with a focus on performance and ease-of-use.  We have numerous advantages, workflows and analytics designed to improve productivity and better manage Total Cost of Risk—all of which makes our clients more successful.

Making a Difference

This role is responsible for, and owns, the creation and management of demand and lead generation campaigns and pipeline for our hyper-growth Risk Management business. The role will strategize, develop, execute and optimize global go-to-market plans and programs designed to increase sales growth and expand market share. The focus will be on account acquisition from our current database as well as leveraging our position as an industry leader to drive expansion into our total addressable market.             

In addition to managing and executing integrated marketing programs, you will be responsible for tracking and reporting on the results of those programs across the sales funnel. You will work closely with and leverage the knowledge of sales and marketing to develop a plan to generate leads, opportunities, awareness and to grow pipeline globally, driving input and execution across all departments. You will also work closely with sales and services to develop a target list of accounts and an account based marketing strategy.

                    

Your daily life: 

  • Create pipeline through multichannel (SEO and SEM, website optimization, compelling call-to-actions, digital marketing, display, webinars, social and automated nurturing)

  • Campaign Strategy 

  • Account-Based marketing strategy implementation and program execution

  • Communicate and define goals/priorities (aligned to reporting)

  • Own the lead management process from lead capture to tracking full-funnel marketing metrics, analyzing performance, and providing recommendations for future program and campaign investments

  • Use automation to improve processes and productivity including leveraging our MarTech stack

  • Manage the calendar of activities including campaigns, themes, deliverables

  • Collaborate closely with sales, product, and the rest of the marketing team to provide great internal communication

  • MarTech stack implementation and maintenance, working to ensure efficiency and system and data hygiene between marketing and sales ops

  • Helpout with other marketing initiatives as needed. Marketing is a team sport!

What you bring with you:

  • Ability to consistently produce results on time and within budget

  • Ability to align tactical plans with strategies

  • Understanding of marketing best practices and automation, buyer personas and buyer journey

  • Experience setting goals, and managing KPIs, reporting and analytics

  • Excellence at multitasking, working with competing deadlines, project management and budget management skills, written and communication skills

  • Ability to align cross-team efforts (within Marketing)

  • Good at identifying obstacles and providing solutions

  • Experience with Account Segmentation

  • Ability to define, implement and manage lead scoring and lead routing

  • Experience with process/resource alignment and management(contractors, new headcount, agencies)

  • Experience with marketing automation platforms such as Hubspot, Pardot and Marketo

  • Experience with Engagio, DemandBase, Terminus and/or other ABM technology a plus

  • Excellent analytical skills, including the ability to analyze data, draw conclusions, and develop recommendations                 

Qualifications: 

  • 7 to 10 years of experience in B2B marketing, preferably in the technology services space

  • 3 to 4 years of experience managing high performing teams

  • Proven experience working with sales teams and supporting programs to drive awareness and demand generation

  • Ability to demonstrate a track record of success in all key areas of responsibility

  • Highly motivated individual who thrives in a fast-paced team environment and is readily adaptable to changing market and organizational requirements

  • Strong management and leadership capabilities

  • Experience building and measuring ABM programs and initiatives

Work Authorization: 

US Work Authorization Required

Origami Risk is a drug-free workplace. Equal Opportunity Employer M/F/D/V

 

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Technology we use

  • Engineering
  • Product
  • Sales & Marketing
  • People Operations
    • C#Languages
    • CSSLanguages
    • JavaLanguages
    • JavascriptLanguages
    • SqlLanguages
    • TypeScriptLanguages
    • D3JSLibraries
    • jQueryLibraries
    • jQuery UILibraries
    • ASP.NETFrameworks
    • React NativeFrameworks
    • Microsoft SQL ServerDatabases
    • RedisDatabases
    • AWS (Amazon Web Services)Services
    • Google AnalyticsAnalytics
    • TableauAnalytics
    • CanvaDesign
    • IllustratorDesign
    • PhotoshopDesign
    • Google DriveManagement
    • Google DocsManagement
    • Google SlidesManagement
    • JIRAManagement
    • SmartsheetManagement
    • BoxManagement
    • DrupalCMS
    • HootsuiteCMS
    • DocuSignCRM
    • LinkedIn SalesNavigatorCRM
    • SageCRM
    • SalesforceCRM
    • Salesforce CPQCRM
    • Campaign MonitorEmail
    • MarketoLead Gen
    • ZoomInfoLead Gen
    • GrooveLead Gen
    • DemandbaseLead Gen
    • SlackCollaboration
    • ZoomCollaboration
    • LatticeCollaboration
    • SmartsheetProject Management

Location

Our Chicago HQ office is situated right on the river at LaSalle & Wacker – convenient to both the Loop and River North neighborhoods downtown. The building itself has restaurants and amenities inside along with plenty others within a one block radius. It is public transit friendly as well!

An Insider's view of Origami Risk

What are some social events your company does?

My day-to-day role is already fulfilling, but getting the chance to plan office parties, events, and happy hours for our Chicago office just helps to emphasize our strong culture. Being on the “Fun Committee”, I bring these socials to our London office while traveling for work too. There are plenty of reasons to celebrate while at Origami!

Matt B

Associate Client Service Executive

How do you collaborate with other teams in the company?

Our teams work cross-functionally to validate ideas, implement best practices, or share insights on market trends. We set agendas, outline goals, and follow up with key next steps. Through this practice of collaboration and a culture of accountability and ownership, we can best support our clients and empower them to achieve success on our platform

Anooja C

Senior Market Strategy Lead - Healthcare

How does the company support your career growth?

3 years ago, I started as an Analyst, but through my adaptability, analytical creativity, and effective collaboration, I was able to move up roles. Origami offered to pay for certifications, provided an extensive knowledge base, and great mentorship. The team helps define a clear path toward growth and gives you exactly what you need to achieve it.

Pedro N

Senior Client Service Executive

What unique initiatives do you have that encourage innovation?

We have very high expectations of ourselves. As Origamians, we want to be the best -- as individuals, as a team, and for our clients. These high expectations translate into creating solutions that go above and beyond.

Jaime H

Vice President of Product

How would you describe the company’s work-life balance?

Origami encourages a healthy work-life balance for all employees whether they are in an office or remote. Origami truly respects and cares for employees by providing support in many different ways - gym memberships, company outings, volunteer efforts, flexible work schedules, and more!

Beth S

Service Delivery Manager

What are Origami Risk Perks + Benefits

Origami Risk Benefits Overview

We are committed to providing our colleagues with comprehensive and affordable benefits for themselves and their family. We offer maximum options and flexibility in our packages.

Culture
Volunteer in local community
We recently helped create a mural in Englewood with Green Star Movement. Our Denver office teamed up with VOC and Grow Local Colorado to help harvest vegetables to donate to local people in need.
Partners with nonprofits
Past partnerships include Cradles to Crayons, Feeding America, Unicef, Toys for Tots, Restaurant Workers' Community Foundation, and World Health Organization.
Open door policy
OKR operational model
Team based strategic planning
Open office floor plan
Employee resource groups
Employee-led culture committees
Hybrid work model
In-person all-hands meetings
Employee awards
Flexible work schedule
Remote work program
Diversity
Dedicated diversity and inclusion staff
Mandated unconscious bias training
Diversity employee resource groups
Hiring practices that promote diversity
Diversity recruitment program
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Opportunity for pre-tax contributions through Medical, Limited Purpose, Dependent Care, Transit, and Parking FSA Accounts.
Disability insurance
Short-term and long-term disability benefits are 100% paid by Origami.
Dental insurance
2 competitive dental plans available.
Vision insurance
Vision is 100% paid for by Origami.
Health insurance
2 competitive medical plan options (traditional & HSA eligible).
Life insurance
100% paid by Origami with opportunity to elect additional voluntary life insurance.
Pet insurance
Partnership with Nationwide for discounted pet insurance plans.
Wellness programs
Annual wellness reimbursement.
Team workouts
Mental health benefits
Financial & Retirement
401(K)
401(K) matching
Origami matches up to 4%.
Performance bonus
Annual target bonuses.
Charitable contribution matching
Child Care & Parental Leave Benefits
Childcare benefits
Generous parental leave
Origami provides up to 12 weeks of paid parental leave.
Family medical leave
Vacation & Time Off Benefits
Unlimited vacation policy
Generous PTO
Paid volunteer time
Paid holidays
Paid sick days
Flexible time off
Bereavement leave benefits
Office Perks
Commuter benefits
Pre-tax benefits for transit & parking.
Company-sponsored outings
Annual all-company retreat, summer & holiday parties, luncheons, sporting events, and more!
Free snacks and drinks
Some meals provided
Company-sponsored happy hours
Recreational clubs
Origami's kickball league is on the road to victory!
Fitness stipend
Home-office stipend for remote employees
Mother's room
Onsite gym
Professional Development Benefits
Job training & conferences
Tuition reimbursement
Lunch and learns
Promote from within
Mentorship program
Voluntary annual membership to mentor or be a mentee internally.
Continuing education stipend
Continuing education available during work hours
Online course subscriptions available
Customized development tracks
Paid industry certifications
Certifications are fully funded.
Personal development training

Additional Perks + Benefits

We listen to & take action on colleague feedback to ensure our offering continues to support and enrich their day to day lives. It's just work - enjoy the ride!

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