Loyalty Marketing Specialist
Discover. A brighter future.
With us, you’ll do meaningful work from Day 1. Our collaborative culture is built on three core behaviors: We Play to Win, We Get Better Every Day & We Succeed Together. And we mean it — we want you to grow and make a difference at one of the world's leading digital banking and payments companies. We value what makes you unique so that you have an opportunity to shine.
Come build your future, while being the reason millions of people find a brighter financial future with Discover.
Job Description
The Credit Card Acquisition Marketing department is the growth engine for the company, focusing on acquiring new customers, delivering award-winning customer experience, and driving continuous innovation.
What You’ll Do
- Develop and manage loyalty marketing strategies and executions.
- Leverage customer data to drive incremental accounts, sales, loans, and revenue for the company.
- Develop marketing campaigns, design marketing tests and optimize performance.
- Good attention to detail resulting in a quality work output, and good stakeholder management skills are also necessary.
How You’ll Do It
- Manage the planning and execution for Loyalty Marketing initiatives and monitors performance.
- Develop reports of initiative performance and provides them to management.
- Gather and interpret data on competitors, consumer, and industry trends.
- Develop and execute market tests to optimize business initiatives.
- Evaluate and interpret data.
- Evaluate data collection methods and identifies new data sources.
Qualifications You’ll Need
The Basics
- Bachelor's degree in marketing, business, finance, computer science, engineering, or related field
- 2+ years of experience in marketing, digital, agency experience, STEM, or related field
- In lieu of a degree, 6+ years of marketing, digital, agency experience, STEM, or related field
Bonus Points If You Have
- Master's degree in marketing, business, finance, computer science, engineering, or related field
- 4+ years of experience in marketing, business, finance, computer science, engineering, or related field
- Creative agency experience
- Experience writing and delivering on creative briefs
- Agile Project Management (PMI-ACP), or related field
#LI-JM1
What are you waiting for? Apply today!
The same way we treat our employees is how we treat all applicants – with respect. Discover Financial Services is an equal opportunity employer (EEO is the law). We thrive on diversity & inclusion. You will be treated fairly throughout our recruiting process and without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status in consideration for a career at Discover.