Marketing and Social Media Coordinator at Guaranteed Rate

| Chicago
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Job Description

Marketing and Social Media Coordinator

The Opportunity:

We are looking for an ambitious Marketing and Social Media Coordinator, responsible for developing and managing all aspects of our marketing strategy. The Marketing and Social Media Coordinator drives our culture, recruiting, sales growth, and social media engagement through creating, implementing, tracking, and optimizing our digital and traditional marketing campaigns. A successful Marketing and Social Media Coordinator is proactive, self-motivated, has working knowledge of current insurance marketing tools and strategies, and is an expert at creating and posting content and interacting with our customers on Instagram, Facebook, and LinkedIn.

About Guaranteed Rate Insurance:

Guaranteed Rate Insurance is an independent insurance brokerage offering an unmatched value proposition to our customers, our referral partners, and our team members. Our unique business model allows us to consistently achieve new heights and redefine excellence, which has positioned us as one of the fastest organically growing brokerages in the country. Since 2012, we have achieved double-digit growth, year over year, and now represent over 40 different property and casualty insurance providers in 41 states. As a Marketing and Social Media Coordinator, you will support the growth and vision of our business by attracting customers and top industry talent through your marketing efforts.

Qualifications:

 

  • Must have 2 or more years of proven marketing experience, insurance marketing experience preferred
  • Possesses knowledge and experience in the tenets of traditional and digital marketing
  • Demonstrates creativity and documented immersion in social media
  • Displays in-depth knowledge and understanding of social media platforms, their respective participants (Facebook, Instagram, Pinterest, Twitter, YouTube, etc.) and how each platform can be deployed in different scenarios
  • Has excellent writing and communication skills
  • Displays the ability to communicate information and ideas effectively
  • Practices superior time management
  • Possesses a team player mentality and can lead and guide other team members when necessary

 

Responsibilities

 

  • Create and publish relevant, original, high-quality social media content that supports lead generation, branding goals, and increased sales
  • Stay up to date with digital media technologies and the latest trends while identifying new channels, strategies, and opportunities to grow an online audience and lead funnel
  • Create a regular social media publishing schedule
  • Build customer outreach programs for new and existing customers to improve customer happiness scores
  • Become an advocate for the customer in social media spaces, engaging in dialogues and answering questions where appropriate
  • Work with corporate marketing to develop marketing materials for our website and other marketing platforms
  • Assist with the analyses of marketing data, including campaign results, conversion rates, and online traffic to improve future marketing strategies and campaigns
  • Ability to work effectively with third party resources and vendors
  • Effectively lead employee culture initiatives for the agency
  • Perform other administrative and sales duties as assigned

 

Benefits:

 

We have an excellent compensation and benefits package designed to award you for excelling in your role. We also have a fun, competitive, hard-working culture that makes Guaranteed Rate Insurance a place where people want to come to build their careers and be their best. Some of the benefits of your compensation package will include:

 

  • Employee Development Programs
  • Medical, Dental, Vision, and Disability Benefits
  • 401k
  • Commuter Benefits Plan
  • Paid time off and the ability to earn work from home time
  • Located in Chicago 60654/River North

 

Guaranteed Rate, Inc. and Guaranteed Rate Insurance, LLC are Equal Opportunity Employers that welcome and encourage all applicants to apply regardless of age, sex, religion, color, national origin, disability, veteran status, sexual orientation, gender identity and/or expression, marital or parental status, ancestry, citizenship status, pregnancy or other reason, as protected by law.

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