Marketing Automation Manager

| Chicago

Marketing Automation Manager

Evive people are game-changers.

Evive was founded by two people who wanted to challenge the status quo...and did. Since 2007, that spirit has defined our culture.. The work we do is redefining how people use their employee benefits, with SaaS-based services that help people to improve their lives and Fortune 1000 enterprises to optimize their benefits investments. We strive every day for the ideal of #benefitslove. Are you one of us?

We’re looking for an ingenious Marketing Automation Manager. Is it you?

When it comes to marketing, you understand that automation is key to building a successful relationship with prospects and clients. A skilled communicator, you know what message to deliver at the right time. To measure success, you are able to identify the right leads and nurture them on their journey from awareness to understanding to preference. You track each step of a single prospect, but it’s in aggregate that you extract the meaningful lessons of a campaign. A digital native, you’re comfortable in the world of marketing-automation and content-creation tools. A collaborator at heart, you enjoy bouncing ideas off your teammates—because at the end of the day, you, too, are all about making everyone’s great work even better.

Here’s what a Marketing Automation Manager does at Evive (for people who like bullet lists):

  • Design, implement, and test marketing automation workflows associated with demand generation and sales.
  • Manage ideation, set-up, execution and reporting of email marketing campaigns.
  • Take complete ownership of marketing automation system.
  • Implement quality control procedures to ensure campaigns are executed flawlessly.
  • Conduct data imports and exports to merge, analyze, and maintain data.
  • Maintain quality and integrity of the database; perform regular de-duping and maintenance procedures.
  • Collaborate with key stakeholders to build, execute, and automate email marketing campaigns, as well as generate and implement testing strategies.
  • Perform Marketo administration and support.
  • Own pursuit of industry knowledge and continual education in CRM/marketing automation best practices and trends.
  • Optimize lead lifecycle processes, including lead stages, scoring, and nurturing to ensure prospects are sufficiently well informed by the time sales is engaged (MQLs to SQLs).
  • Optimize use of Marketo to ensure a robust database to drive targeted campaigns, report on effectiveness, and support sales efforts.
  • Cleanse, append, segment, and otherwise maintain marketing database.
  • Possibly handle some social media posting and automation work. 
  • Manage A/B testing email campaigns, segments, and landing page layouts.
  • Other super-fun work as assigned by the Vice President of Marketing.

You bring a lot to the table.

  • 5+ years of experience in lead generation and B2B marketing, preferably for SaaS or other technology startup.
  • Bachelor’s degree in Marketing, Business, or a related field—or equivalent combination of education and experience.
  • Experience developing inbound demand-generation strategies and meeting ambitious lead-generation and revenue targets.
  • High level of proficiency with marketing automation platforms (specifically Marketo).
  • Ability to manage multiple campaigns simultaneously and provide concurrent reporting.
  • Experience with Salesforce campaign building and reporting.
  • Knowledge of attribution modeling.
  • Demonstrated ability to analyze issues and propose solutions.
  • Excellent project management, communication, and interpersonal skills.
  • Proficient in Marketo, Adobe Creative Cloud, and G Suite; HTML and WordPress are pluses.
  • Bonus points for interest and experience in social media marketing automation and Hootsuite.

Evive takes care of its teammates. Here are our current benefits:

  • Laid-back office with casual attire
  • Weekly catered lunch + daily stocked kitchen with drinks, organic fresh fruit, and a variety of other snacks
  • Competitive salaries with annual bonus pay
  • Paid time off—both for vacation and volunteering
  • Paid sick time
  • Two work-from-home days every month
  • Employer-paid medical insurance + subsidized vision, dental, and short-term disability insurance
  • Voluntary life and AD&D insurance
  • 401(k) with up to 4% company match
  • Student loan assistance program
  • Employee assistance program
  • Pre-tax commuter benefit + convenient location (right off the CTA blue line and Union Station)
  • Treadmill desks: walk and work!
  • Company-sponsored book club
  • ...and we watch Jeopardy! every day

If you’re prepared to go big, go bold, and go beyond, you’re ready to go Evive. 

Apply now! 

Read Full Job Description

Location

West Loop Gate. Located right in the heart of West Loop Gate close to the Blue Line, Union Station, LaSalle Street Station, and Ogilvie TC.

An Insider's view of Evive

What's something quirky about your company?

Our company was founded by our co-founders over dinner on a napkin!

Aubrey

HR Generalist

What are Evive Perks + Benefits

Evive Benefits Overview

Laid-back office, casual attire—jeans and a t-shirt are always okay!
Weekly catered lunch + daily stocked kitchen with drinks, fresh fruit, and a variety of other snacks
Competitive salaries with annual bonus pay
Paid Time Off—both for vacation and volunteering
Paid Sick Time
Two work-from-home days every month
Employer-paid medical insurance + subsidized vision, dental, short-term disability, long-term disability insurance
Employer-paid life insurance and AD&D insurance
Voluntary life and AD&D insurance
401(k) with up to 4% company match
Student loan assistance program
Employee assistance program
Pre-tax commuter benefit + convenient location (right off the CTA blue line and Union Station)
Treadmill desks: walk and work!
Company-sponsored book club
And we watch Jeopardy! every day

Health Insurance & Wellness Benefits
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Pet Insurance
Retirement & Stock Options Benefits
401(K)
401(K) Matching
Performance Bonus
Child Care & Parental Leave Benefits
Flexible Work Schedule
Family Medical Leave
Vacation & Time Off Benefits
Generous PTO
Paid Volunteer Time
Paid Holidays
Paid Sick Days
Perks & Discounts
Casual Dress
Commuter Benefits
Company Outings
Game Room
Stocked Kitchen
Some Meals Provided
Happy Hours
Relocation Assistance
Fitness Subsidies
Professional Development Benefits
Job Training & Conferences
Tuition Reimbursement
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