About CCC

At CCC, it’s all about connectivity we are a provider of innovative cloud, mobile, telematics, hyperscale technologies and services for the automotive, insurance, and collision repair industries. Our solutions and big data insights are delivered through our CCC ONE™ platform, which connects 350+ insurance companies, 24,000+ repair facilities, original equipment manufacturers, hundreds of parts suppliers, and dozens of third-party data and service providers. Our platform, carwise.com , provides access to car-related services for millions of consumers. Auto Injury Solutions Inc., also a CCC company, provides casualty solutions to auto insurers for the handling of first and third-party claims. In short, our collective set of solutions make connected car, vehicle, and accident data actionable, informing decision-making, enhancing productivity, and helping customers deliver faster and better experiences for end consumers.

Job Description Summary

The Marketing Manager will be responsible for marketing activities across the Automotive market. In this role, you will build, develop and optimize innovative, multi-channel marketing programs that drive demand and shorten the sales cycle. The ability to manage multiple priorities, attention to detail, and exceptional audience-appropriate written and verbal communications skills are crucial. In your role as Marketing Manager, you will interface with sales leadership, product management and the marketing team to align on revenue goals, then leverage creative and digital resources to execute deliverables.

Job Duties

• Direct and execute marketing plans and high touch marketing activities that a) drive awareness of, and increase demand for CCC services, b) generate a quality sales pipeline, c) move prospects and customers through the sales cycle.
• Understand and apply knowledge based on competitors, corporate mission, solutions and capabilities.
• Support and establish a digital sales practice, measured through online activation and conversion.
• Measure, analyze, and report the impact and results of marketing programs to stakeholders.
• Help position CCC as a leader in the tech space through the deployment and management of marketing initiatives.
• Develop and foster a cross-functional partnership with Sales, Product Marketing, Product Management, and Strategy teams. Establishing clear communication and alignment across these internal groups will be critical to success.

Qualifications

• 7+ years of marketing experience in a B2B marketing role
• BS/BA in marketing, business or related field
• Excellent written and verbal communication skills
• Solid understanding of campaign development and management across marketing channels
• Experience with marketing automation tools, such as Pardot
• Ability to think critically and make data-driven decisions
• Previous background or experience in the Automotive industry is preferred