Marketing Manager

| Chicago | Hybrid
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Marketing Manager

222 W Adams St, 11th Floor
Chicago, Illinois, 60606
United States

You: are passionate about marketing. Your attention to detail and enthusiasm never rest. You find working with company leaders to develop content and build a bigger brand in the market exhilarating. You recognize that a good idea and great marketing are a perfect match.

We: are a highly motivated, fast-paced team amid a rapidly growing firm of business and technology thought-leaders. We need a true marketing enthusiast who can drive brand engagement, partner with our leaders to grow customer relationships, and uncover innovative marketing programs.

Together: we will grow the brand and reputation of our firm and our people. We will increase our influence in the market, and with our clients and prospects.

West Monroe Partners is looking for a marketing manager to lead all market-facing initiatives for our healthcare and life sciences practice. This role will develop and execute a go-to-market strategy aligned with practice goals. You will be responsible for managing day-to-day activities associated with creating high-end thought leadership, including white papers, articles, speaking events, case studies and videos, event management and logistics for tradeshows and conferences as well as internally hosted client events, and creating messaging that highlight our differentiators and tell our story. We are looking for someone that brings passion and new ideas to the table, understands the value of ROI and how to measure the impact of marketing, and is a strategic business partner willing to work across all levels to achieve goals. This position will work closely with members of the marketing, business development, healthcare and life sciences, and leadership teams.

Responsibilities:
* Conduct market research and competitor analysis to help inform practice strategy
* Design and execute our go-to-market strategy across all target audiences (including, but not limited to health plan, dental plan, provider, and life sciences)
* Research, evaluate, and build business cases around new marketing opportunities
* Manage marketing execution for the firm’s healthcare and life sciences practice, including thought leadership, events and tradeshows, business development support, and marketing campaigns
* Manage content creation across all categories – blogs, white papers, case studies, videos, etc. including writing content on behalf of our leaders
* Interest and availability to attend healthcare-related events
* Assist with internal and external marketing communications
* Partner with leadership to execute pre- and post-event outreach for events and develop targeted campaigns
* Measure, analyze, and report on ROI across marketing campaigns and initiatives
* Manage ongoing healthcare and life sciences marketing budget
* Lead client nurturing campaigns to stay top of mind at existing healthcare and life sciences clients
* Partner with leadership on marketing healthcare assets through innovative marketing techniques and programs

Qualifications:
* Bachelor’s degree in Business, Communications, Marketing/Advertising (or related field of study) required
* 10 years of integrated B2B marketing experience, preferably specific to healthcare, life sciences, or a professional services environment
* Strong writing and editing skills as well as verbal communication skills
* Proficient in Microsoft Office Suite software
* Experience working under tight deadlines and a fast-paced environment
* Ability to manage projects from conception through completion
* Ability to work both independently and within a team environment
* Very organized and ability to manage time, relationships, schedule multiple meetings, and stay on top of multiple communications
* Strong analytical skills, ability to solve problems, and attention to detail are key
* Client-facing experience a plus

West Monroe Partners is an Equal Employment Opportunity Employer - 
We believe in treating each employee and applicant for employment fairly and with dignity. We base our employment decisions on merit, experience, and potential, without regard to race, color, national origin, sex, sexual orientation, gender identity, marital status, age, religion, disability, veteran status, or any other characteristic prohibited by federal, state or local law.

 

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Technology we use

  • Engineering
    • C#Languages
    • JavaLanguages
    • JavascriptLanguages
    • KotlinLanguages
    • PythonLanguages
    • ScalaLanguages
    • ASP.NETFrameworks
    • Backbone.jsFrameworks
    • Node.jsFrameworks
    • SpringFrameworks
    • AccessDatabases

Location

Chicago is our headquarters, our largest office, and where it all started. Located in the Loop, you’ll find representation across all practices and industries. As our first office, Chicago remains one of the firm’s main hubs for technology and innovation, relying on top talent from the area.

An Insider's view of West Monroe

How does your team reward individual success?

We have this incredible platform called SHOUTOUT, where employees can showcase the great work they have done or worked on with a team. I love it because we can see all the kudos people give each other, and it makes me so happy!

Britt

Employer Brand Specialist

How do you collaborate with other teams in the company?

West Monroe's collaborative culture allows you to grow professionally by working across practices, industries and offices - all while creating value for the client.

Kirsten

Director, Mergers & Acquisitions

What makes someone successful on your team?

If you refuse to shy away from a challenge and enjoy working with an intelligent group of people that genuinely care about those around them, your success will be imminent at West Monroe.

Adam

Senior Manager, Technology

What are West Monroe Perks + Benefits

West Monroe Benefits Overview

Choosing where to build your career is an important decision. Should you choose to build it with West Monroe, we take that commitment seriously.

We believe that when people get the support they need to thrive, they care more, do more, and achieve more. In fact, that’s our whole business strategy. So we strive to provide a total rewards model that illustrates our commitment to our people and their growth, creating value today, tomorrow, and well into the future. We invest in you through an attractive package of rewards that promotes your health and well-being, your financial future, your development, and your satisfaction and enjoyment at work.

Culture
Volunteer in local community
Partners with nonprofits
Open door policy
Open office floor plan
Flexible work schedule
Remote work program
Diversity
Dedicated diversity and inclusion staff
Mandated unconscious bias training
Diversity employee resource groups
West Monroe has six ERGs: Black Employee Network, Interfaith, Pan-Asian Network, SOMOS, WMPride, and Women's Leadership Network.
Hiring practices that promote diversity
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Dental insurance
Vision insurance
Health insurance
Life insurance
Wellness programs
Mental health benefits
Financial & Retirement
401(K)
401(K) matching
Company equity
Employee stock purchase plan
Performance bonus
Charitable contribution matching
Child Care & Parental Leave Benefits
Generous parental leave
Company sponsored family events
Vacation & Time Off Benefits
Unlimited vacation policy
Paid volunteer time
Paid holidays
Paid sick days
Office Perks
Commuter benefits
Company-sponsored outings
Free snacks and drinks
Some meals provided
Company-sponsored happy hours
Recreational clubs
Fitness stipend
Home-office stipend for remote employees
Professional Development Benefits
Job training & conferences
Lunch and learns
Promote from within
Mentorship program
Online course subscriptions available
Paid industry certifications

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