Marketing Operations Analyst (SFDC)

| Chicago


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Company Overview

At Motorola Solutions, we create technologies our customers refer to as their lifeline. Our technology platforms in communications, software, video and services help our customers work safely and more efficiently. Whether it’s helping firefighters see through smoke, enabling police officers to see around street corners, or reliably keeping the lights on in homes and businesses around the world, our work supports those who put their lives on the line to keep us safe. Bring your passion, potential and talents to Motorola Solutions, and help us usher in a new era in public safety and security.


Department Overview
The Marketing Operations team is responsible for measurement, lead flow and tracking of marketing strategies and campaign tactics supporting the business and sales objectives for the company. This function is part of the Global Brand Design, Digital and Operations team which supports the wider Motorola Solutions Marketing organization with demand generation activities across creative designs, creating compelling digital experiences, and developing the processes and maintaining the marketing technology stack to provide customers and prospects with an exceptional experience with Motorola Solutions.
Job Description

The Salesforce.com lead & Marketing Enablement Manager is responsible for aligning people, process, and technology to the marketing and sales organizations’ goals. You will be responsible for supporting our Salesforce.com environment, assisting with governance of the global lead management process, arming the field and inside sales organizations with the tools and technologies they need to be successful. The successful candidate will support our lead management and marketing automation process to ensure accurate campaign delivery, follow up, action, tracking and reporting.

You will work closely with a number of stakeholders across Marketing, Sales, Operations, and IT to achieve your goals and the team initiatives.

Primary responsibilities include but not limited to:

  •  Subject Matter Expertise for Salesforce.com Lead Management globally

  • Investigate and implement new sales/marketing tools and technologies, building out an optimal technology stack for marketing and sales success

  • Support the regional field marketing team’s use of Motorola’s Marketing Automation Platform, Eloqua, to drive impactful campaign execution

  • Lead the maintenance and optimization of system processes to ensure flawless multi-channel campaign delivery

  • Identify opportunities and propose solutions to automate or streamline processes to improve and increase the marketing team’s ability to deliver marketing programs efficiently

  • Work with Marketing Managers to identify and troubleshoot issues in campaign builds, segmentation logic or system errors

  • Work closely with stakeholders from the business team to architect technology solutions needed to drive alignment of business needs and lead discussions to arrive at mutually agreeable solution options. 

  • Organize, manage and oversee initiatives on the Salesforce.com and Eloqua platforms. 

  • Partner with stakeholders to plan for detailed testing, deployment and adoption of Salesforce.com/Eloqua and process improvements

  • Proactively work on identifying and defining roadmaps for Marketing technology integrations. 

  • Build trusted relationships with marketing and IT teams to ensure our commitment towards delivery and service levels. Follow up on issues, concerns from the Marketing/Sales/IT teams 

  • Proactively assist in the management of the Salesforce.com and Eloqua databases for assigned regions driving best practices to ensure clean and accurate databases. 

  • Maintain compliance with regional data privacy laws and ensure that systematic processes are in place in alignment with those standards

  • Run ad-hoc reports for marketing and sales teams upon request.

The ideal candidate will have the following knowledge/skills:

  • B.S. in marketing or related field

  • 2 years in sales, marketing, finance, sales/marketing operations, or IT

  • Knowledge of Salesforce.com & Eloqua or similar CRM/MAP platforms

  • Eager to dive in, get your “hands dirty” and learn new tools quickly to support various integrations and processes

  • Keen eye and attention-to-detail

  • Intermediate to advanced Excel knowledge (ie. pivot tables, vlookups, etc)

  • Ability to communicate effectively with business stakeholders as well as clearly explain technical requirements to IT and development teams

  • Experience developing and implementing new processes and technologies, and driving adoption and compliance

  • Ability to prioritize tasks and work efficiently between multiple tasks to meet deliverables within the established timeframes

  • Anticipates needs and requirements of colleagues

  • Uses data to answer complex business questions

  • Experience interacting with Sales, IT, Marketing teams and Senior Leadership

  • Preferred working knowledge of Tableau or other business intelligence tools

  • Preferred lead management experience

 


Basic Requirements
  • Minimum of a Bachelors Degree and 2+ years of experience


Travel Requirements
None
Relocation Provided
None
Position Type
Experienced
Referral Payment Plan
No

Our U.S. Benefits include:

  • Incentive Bonus Plans
  • Medical, Dental, Vision benefits effective Day 1
  • 401K with Company Match and Day 1 vesting
  • 9 Paid Holidays
  • Generous Paid Time Off Packages
  • Employee Stock Purchase Plan
  • Paid Parental & Family Leave
  • and more!

EEO Statement

Motorola Solutions is an Equal Opportunity Employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran's status, or, any other protected characteristic.

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Technology we use

  • Engineering
  • Product
  • Sales & Marketing
    • .NETLanguages
    • C#Languages
    • C++Languages
    • GolangLanguages
    • JavaLanguages
    • JavascriptLanguages
    • PerlLanguages
    • PythonLanguages
    • RLanguages
    • RubyLanguages
    • AngularJSFrameworks
    • ASP.NETFrameworks
    • DjangoFrameworks
    • Node.jsFrameworks
    • Ruby on RailsFrameworks
    • ITILFrameworks
    • MySQLDatabases
    • OracleDatabases
    • Google AnalyticsAnalytics
    • TableauAnalytics
    • IllustratorDesign
    • InVisionDesign
    • PhotoshopDesign
    • SketchDesign
    • JIRAManagement
    • Microsoft ProjectManagement
    • SmartsheetManagement
    • SalesforceCRM
    • GoogleEmail
    • MarketoLead Gen
    • Oracle EloquaLead Gen

Location

Located in the West Loop, one block from Ogilvie Train Station and Union Train Station. The office is also close to multiple CTA stops.

What are Motorola Solutions Perks + Benefits

Culture
Volunteer in local community
Partners with Nonprofits
Friends outside of work
Eat lunch together
Intracompany committees
Open door policy
Team owned deliverables
Team based strategic planning
Group brainstorming sessions
Open office floor plan
Diversity
Dedicated Diversity/Inclusion Staff
Highly diverse management team
Unconscious bias training
Someone's primary function is managing the company’s diversity and inclusion initiatives
Diversity Employee Resource Groups
Hiring Practices that Promote Diversity
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Pet Insurance
Onsite Gym
Mental Health Benefits
Retirement & Stock Options Benefits
401(K)
401(K) Matching
Employee Stock Purchase Plan
Performance Bonus
Match charitable contributions
Child Care & Parental Leave Benefits
Child Care Benefits
Generous Parental Leave
Remote Work Program
Our remote work program includes telecommuting at Manager discretion.
Family Medical Leave
Adoption Assistance
Vacation & Time Off Benefits
Unlimited Vacation Policy
Generous PTO
Paid Holidays
Perks & Discounts
Casual Dress
Commuter Benefits
Game Room
Stocked Kitchen
Happy Hours
Parking
Relocation Assistance
Professional Development Benefits
Job Training & Conferences
Tuition Reimbursement
Diversity Program
Lunch and learns
Cross functional training encouraged
Promote from within
Mentorship program
Time allotted for learning
Online course subscriptions available
Paid industry certifications
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