Marketing Operations Manager

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At Root, Marketing Operations enables us to build, optimize, and grow our marketing capabilities to unlock sustainable growth, authentically connect with consumers, and drive brand choice in today’s digitally distracted world. Root is seeking a Marketing Operations Manager to build a department-wide marketing financial management process, optimize marketing processes, tools, and vendor relationships, and support marketing compliance efforts. You will play a pivotal role in helping the Marketing team achieve demand generation and conversion goals. 


The ideal candidate is focused, detailed-oriented, and excited to take responsibility for core processes supporting a growing Marketing organization.


Reports to Director of Marketing Operations

What You'll Be Doing

  • Partner with finance and accounting teams to manage, track, and forecast marketing / creative team budgets, while strengthening processes, leveraging technology, and optimizing Marketing’s financial management capabilities; offering marketers financial visibility & insights they need to make real-time investment decisions
  • Manage marketing contract & vendor, utilization & expenditures. Develop process to ensure contract renewals are fully reviewed and negotiated as required. Drive forward-looking, multi-year contract / vendor roadmap in partnership with procurement
  • Ensure marketing compliance regulations are met & advertising logs are maintained
  • Support team in communicating campaign performance and recommendations to leadership; partner with marketing analysts, campaign and creative leads, and consumer insights to synthesize findings into a cohesive story.

What We're Looking For

  • 3-5 years of proven experience in a detail-oriented role; experience managing a budget strongly preferred
  • Experience with marketing technology platforms (e.g., marketing automation, digital asset management, customer data platform, work management, multi-touch attribution, etc)
  • Ability to work cross-functionally, with a collaborative mindset and a positive attitude
  • Strategic-thinker who can work independently with exceptional time management and prioritization skills
  • Comfortable with the use of Microsoft Office and Google software, especially Excel/Google Sheets
  • Maintains a do-what-it-takes attitude and enjoys working in a fast-paced working environment

Who we are.

Root Insurance is the nation’s first licensed insurance carrier powered entirely by mobile. We were founded on the belief that the services you need for everyday life should serve you better. That’s why we base insurance coverages on you, not your demographic. It’s the way insurance should be. And it’s all conveniently in an app.


What draws people to Root.

Our early success is in large part due to our unwavering standards in hiring. We recognize that our product is only as good as the people building and promoting it. We look for individuals who find solutions by going through the cycle of ideation to implementation with curiosity, rigor, and a highly analytical lens. Ask anyone who works here and you’ll hear similar reasons for why they joined:


Autonomy. For assertive self-starters, the opportunities to contribute are limitless.


Impact. By challenging the way it’s always been done, we solve problems that have a big impact on our business.


Collaboration. We encourage rich discussion and civil debate at every turn.


People. We are inspired by the collection of crazy-smart people around us.

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Location

IL

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