THE OPPORTUNITY

At Bento, we believe that there’s a better, easier and more inclusive way for businesses to access the financial services they need. Be part of our growing B2B financial services firm and our fun and human-centered culture. Proudly rated 4+/5 stars on TrustPilot and an industry leading NPS of 65, thousands of businesses use Bento to make it easier to control employee spending and manage budgets, saving them serious time and money and helping rid the world of expense reports.

We're looking for a Marketing Program Manager to support the growth of Bento through targeted marketing campaigns to small and medium sized businesses. This individual will play a key role within our marketing team and requires someone that is not afraid to engage with prospective customers or influencers via phone, email, web, social media and in-person. The right candidate is just as passionate about analytics as s/he is about concepting, writing, designing and executing a marketing program...while managing more than one program at same time. 

WHO SHOULD APPLY

The ideal candidate is an enthusiastic, organized and curious self-starter who is passionate about marketing with a desire to make an immediate impact on a rapidly-expanding area of the company’s business. People who thrive in Bento's tech startup culture are comfortable with change, expect a faster pace and are continuously learning and improving what they do. We value being human with each other, our partners and our customers and we are dedicated to providing a better product and experience at every touchpoint. Whether you are organizing a webinar, writing a marketing email, interviewing a business owner for a blog post, or launching a new drip campaign via our CRM, your moxie and attention to detail will help us achieve our ambitious goals. 

WHAT YOU'LL DO

• Leadership: Lead execution of new marketing tests to acquire business customers in target markets, measure results of efforts through ROI analysis, and scale the tactics that work
• Campaigns: Work with marketing team to develop and manage all promotional collateral and programs, including email, website, research and advertising
• Events: Manage in-person and online marketing events, including budget, materials, vendors, pre- and post- campaigns
• Planning: Maintain Gantt chart of all key marketing tasks, activities, and deadlines, and track and forecast marketing expenses
• Social: Work with team to produce engaging posts for Bento’s Blog, Facebook and Twitter
• Research: Research ways to increase interactions and optimize content for sharing/virality, and develop a full understanding of our audiences
• Reporting: Measure the effectiveness of marketing initiatives and report statistics on a weekly basis to the team, and suggest ways to improve performance
• Teamwork: Support marketing needs of our sales team to improve acquisition goals
• Overall: Various other projects and tasks in support of overall marketing program

QUALIFICATIONS

• 2+ years of experience in B2B tech marketing, multi-channel
• Experience with CRM and executing triggered strategy and A/B experiments
• Comfortable in various email marketing platforms
• Proficiency in MS Excel and PowerPoint, for presentations and reports
• Proven marketing copywriting skills
• Active social media experience with tools like Sprout or Hootsuite
• Trade show production experience
• College degree
• Bonus: SaaS marketing experience
• Big plus: Experience working with owners of small businesses 

REQUIRED SKILLS & COMPETENCIES

• Outgoing, articulate, and organized
• Dedication to achieving quantifiable goals for all projects, and being accountable
• Self-motivated, pragmatic, willing to roll up sleeves and take action
• Solid skills in analyzing web, email and campaign metrics and extracting actionable insights
• Excellent written and verbal communication skills with attention to detail
• Working understanding of how websites, mobile apps and search engines work
• Coachable with a willingness to learn
• A tenacious and solid researcher

ABOUT BENTO

We have a responsibility-based culture with flexible working hours, comprehensive medical & dental benefits, commuter & FSA benefits, equity participation, unlimited vacation and most of all, the opportunity to make a huge impact in a venture with huge potential. Our office in the Loop is conveniently located near public transportation. Check out our Careers page for all the perks our team members receive.
We are an Equal Opportunity Employer.