Marketing Senior Associate- Portfolio

| Chicago

What you’ll be doing:

In this position you will report directly to the Head of Marketing for the Enova Small Business Lending Group to build customer relationships and drive existing customer portfolio performance by working on email, direct mail, and improving the website experience for our fast-growing business. You will be both a brand ambassador and the voice of the customer to build customer relationships. Our marketers use robust big data analyzing techniques to draw insights in order to make recommendations or improvements. You’ll work cross-functionally with internal departments (Analytics, Tech, Creative, Strategy and Operations, and Legal) as well marketing counterparts to implement and execute marketing campaigns that will drive business results. We are looking for a creative individual with a strong technical background, proven analytical skills and an ability to thrive in a fast-paced, dynamic environment.

Perks/Benefits: 

  • The office is located within walking distance to both Union Station and Ogilvie which makes it easy to commute from within the city or the suburbs. 
  • Commuter benefits, health care benefits, a 401K matching plan, summer hours, tuition reimbursement, and a sabbatical program.
  • Revamped parental leave program (and brand new nursing rooms for our returning mothers!) 

Your core priorities will be to:

  • Campaign Management – Develop and implement automated email and direct mail marketing campaigns to drive existing customer portfolio performance. This includes identifying appropriate customer groups, developing campaign strategies, managing the creative development process (copy, design, coding), programming campaigns and testing.
  • Adhere to email best practices –Maintain clean email marketing lists to minimize occurrences of unsubscribes, bounce rates and spam marks. Monitor deliverability, complaint rates, bounce rates and Sender Score rank to reduce risk of being blacklisted.
  • Testing Programs – Develop robust A/B and multivariate testing programs to optimize email performance and evaluate email marketing strategy, including frequency, offer, audience, and content.
  • Reporting and Analytics –Report and monitor retention performance and campaign performance including audience, promotions, messaging, creative, deliverability, open rates, click-through rates and conversion. Report on results and provided insights and recommendations.
  • Project Management – Manage projects that will drive existing customer retention. Translate strategic plan into projects and tasks. Prioritize, set project plan, monitor, deliver on milestones, remove roadblocks, and problem solve.
  • Communication - Report on goal progress, forecasts, results, challenges, and achievements
  • Collaboration- Partner with internal departments (legal, marketing analytics, creative services, business intelligence and tech) and marketing team members to execute projects and tests.

What you should have:

  • 5-7 years of marketing experience.
  • Bachelor’s degree in Marketing, Economics, or other business-related/quantitative fields of study. MBA a plus.
  • Passion for problem solving and working cross-functionally to identify opportunities and resolve them.
  • Excellent organization, task and project management skills
  • Ability to manage channel performance to achieve ‘big picture’ goals as well as accomplish smaller objectives
  • Strong interpersonal and communication skills—both written and verbal. Exhibit ability to organize thoughts, communicate professionally and concisely.
  • Ability to combine data from multiple sources and manipulate to analyze and interpret business performance.
  • Ability to visualize data to make information more easily understood.
  • An understanding of HTML coding, email best practices, and familiarity with the technical platforms on which campaigns are built and executed.
  • Familiarity with database management.
  • Solid Excel experience.
  • Eagerness to develop new marketing skills and business acumen.

About our team:

Enova’s marketing departments unite digital and traditional marketers, account owners, direct marketing specialists and advertising pros who strive to create a cohesive marketing strategy for each of our financial products. These gurus use integrated marketing strategies between e-mail, direct mail, print, TV, mobile SMS, OOH advertising, SEO, PPC, social media, display, leads management and affiliate partnerships to pave the way of our products directly to our customers. Their goals are simple: acquire new customers and retain existing customers, develop brands that create a positive customer experience, and own programs that have measurable bottom-line impact.

About Enova:

Enova is a leading provider of online financial services that leverages its advanced technology and analytics to provide access to credit for non-prime consumers and small businesses. Our roots are in Chicago, but we have served nearly 5 million customers through our six businesses in the U.S. and abroad. We pride ourselves on hiring smart and driven people who bring new and innovative ideas to the table. Our philosophy is, "Life’s short. Work someplace awesome."

Our goal at Enova is to recruit, hire, develop and maintain a diverse workforce. It is our policy to provide equal employment opportunity for all persons and not discriminate in employment decisions by placing the most qualified person in each job, without regard to any other classification protected by federal, state, or local law.

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Technology we use

  • Engineering
  • Product
    • PythonLanguages
    • RubyLanguages
    • GoLanguages
    • Ruby on RailsFrameworks
    • PostgreSQLDatabases
    • IllustratorDesign
    • PhotoshopDesign
    • JIRAManagement

Location

175 W Jackson - Located right in the loop and easily accessible from the suburbs or the city.
Enova uses collaboration (plus a #win tradition) to tackle challenges
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An Insider's view of Enova

How would you describe the company’s work-life balance?

Enova encourages employees to own their work-life balance journey by providing an environment that allows them to be successful. Leaders value the results you create, rather than the number of hours in front of your desk to get to those results. Bottom line, people respect that you have your own unique working style, which is yours to discover.

Jungmin

Cho

What are some social events your company does?

Enova’s social calendar has something for everyone. Events range from comedy shows to bowling for charity. We host & sponsors events, including the Chicago Women in Tech conference and weekly meetups. It’s easy to find people with similar interests; if there’s something missing from Enova’s social list, make it happen! People will definitely join.

Curtis

Hiller

What are Enova Perks + Benefits

Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Pet Insurance
Wellness Programs
Onsite Gym
Retirement & Stock Options Benefits
401(K) Matching
Performance Bonus
Child Care & Parental Leave Benefits
Generous Parental Leave
Family Medical Leave
Vacation & Time Off Benefits
Paid Volunteer Time
Sabbatical
Paid Holidays
Paid Sick Days
Perks & Discounts
Beer on Tap
Casual Dress
Commuter Benefits
Company Outings
Game Room
Stocked Kitchen
Happy Hours
Fitness Subsidies
Professional Development Benefits
Job Training & Conferences
Tuition Reimbursement

Additional Perks + Benefits

Sabbatical program • Summer Hours • Recognition programs • On-site discounted yoga, manicures, haircuts and massages • After-hours food delivery and commuting reimbursement • Monthly social events • Discounted gym memberships • Intramural sports • Pet insurance

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