Marketing Specialist, Performance Marketing at Shipwell

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Marketing Specialist, Performance Marketing


Shipwell is fundamentally changing the shipping and logistics industry by building a connected platform that provides solutions for your entire supply chain. We are streamlining the way shippers, 3PLs, and carriers have operated for decades using ground-breaking technology to provide automation and workflow solutions in an established industry that comprises over 5% GDP. Shipwell created the first truly connected digital supply chain platform that provides real-time connectivity, visibility, automation, and bullet-proof APIs. We are a Series B startup that is backed by world-class investors, such as First Round Capital, Fifth Wall, and Georgian Partners. 


Our Culture

Shipwell is a fast-paced, high-energy start-up that strives to build the future of shipping every day. Diversity of thought and cross-department collaboration is very important to us. We deliver open, honest, careful communication and work as hard as we play. We create & deliver solutions that are revolutionizing the industry, which brings excitement and purpose to our work. If you are looking for a place that will help you tap into your best work-self and give you hands-on experience building something big, then we invite you to come and build the future of shipping with us!

What you’ll do when you get here:

This role will be contract to hire. You will support all executional and organizational aspects of performance marketing. This role will report into the Director of Marketing and will partner cross functionally with the brand marketing, sales, product, and creative teams. 

  • Recommend and carry out testing plans to drive channel, creative, and audience level learnings and conversion rate optimization
  • Complete in-depth exploration and reporting of channel level performance including recommendations for optimization
  • Develop and execute lifecycle marketing campaign defining key audience cohorts, deciding on send frequency, building email templates, and deploying 
  • Drive alignment with sales team to ensure tracking and lead scoring is implemented effectively
  • Increase awareness through SEM, SEO and Social Paid channels for all funnel stages to increase lead flow


What you need to have:
  • 3-5+ years performance marketing experience 
  • Strong analytical and organized mindset 
  • Excellent verbal, written and presentation skills, ability to organize high level information and communicate key points to partners
  • Strong organizational skills with attention to detail
  • Experience in digital channel management including SEM, CRM, web and social paid
  • Ability to make basic edits, and optimization to web pages as needed using Wordpress

What is Preferred:

  • Proven B2B track record
  • Familiarity with web platforms including Wordpress Page Builder like Elementor
  • Pardot and SalesForce experience strongly preferred
  • Experience working with Google Analytics for reporting

What we offer:

  • Incredible growth opportunity at one of the fastest-growing companies in Austin
  • Competitive Pay
  • 401k
  • Amazing company culture
  • Room to grow and tons of mentoring
  • Gym reimbursement and onsite Fitness Classes
  • Being a part of a rapidly growing startup company
  • Company-sponsored healthcare insurance and dental insurance
  • Team building events and office competitions
  • Partial cell phone reimbursement
  • Receive an elite technology package to include a brand new MacBook Pro!
  • Opportunity to put your thumbprint on a high-growth company in the early stages
  • An open work environment where everyone (even the new folks) has a voice

Shipwell is an Equal Opportunity Employer and we will not tolerate discrimination or harassment of any sort. We do celebrate diversity and believe experience comes in different forms; many skills are transferable; and passion goes a long way. Diversity in our team makes for better problem solving, more creative thinking, and ultimately a better product and company culture.

Even more important than your resume is a clear demonstration of impact, dedication, and the ability to thrive in a fast paced and collaborative environment. Shipwell strives to have an inclusive work environment; so if you are hard working & good at what you do then please come as you are. We want you to contribute, grow, & learn at Shipwell and we encourage you to apply if your experience is close to what we’re looking for.

We are looking forward to adding new perspectives to our team!

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Technology we use

  • Engineering
  • Product
  • Sales & Marketing
    • GolangLanguages
    • JavaLanguages
    • JavascriptLanguages
    • KotlinLanguages
    • PythonLanguages
    • RLanguages
    • SqlLanguages
    • SwiftLanguages
    • jQueryLibraries
    • ReactLibraries
    • ReduxLibraries
    • Twitter BootstrapLibraries
    • DjangoFrameworks
    • FlaskFrameworks
    • MongoDBDatabases
    • PostgreSQLDatabases
    • SQLiteDatabases
    • Google AnalyticsAnalytics
    • IllustratorDesign
    • PhotoshopDesign
    • SketchDesign
    • FigmaDesign
    • CSSDesign
    • ConfluenceManagement
    • JIRAManagement
    • TrelloManagement
    • Team GanttManagement
    • WordpressCMS
    • HubSpotCRM
    • Google AdsLead Gen
    • LinkedInLead Gen

Location

500 W. Madison St, Suite 810, Chicago, IL 60661

An Insider's view of Shipwell

What’s the vibe like in the office?

Our company is open, relaxed, and feels like a family. It’s a warm and fun environment with great office perks which helps productivity. Shipwell is growing at a phenomenal rate and our co-founders continue to shape and implement a positive atmosphere by creating a sense of belonging with open lines of communication.

Liz

Key Account Manager

What does your typical day look like?

As the Head of Sales Operations I help quickly scale our business. I spend my days partnering with our sales & customer facing teams to define our internal processes with a focus on the data we need to collect throughout. My end goal is to enable the sales & customer facing teams to be efficient on the right behaviors that drive growth!

Kara

Head of Sales Operations

How does the company support your career growth?

Shipwell makes it a priority to invest in the training and development of each and every new employee. Their extensive on-boarding process ensures that new team members have the tools that they need to be successful and their company culture is extremely open and welcoming - an essential key for a rapidly growing organization.

Jimmy

Sales Development Representative

What's the biggest problem your team is solving?

By amassing one of the nation's largest digital fleets, Shipwell is bringing unique visibility to shippers, 3PLs and carriers by reducing friction within the supply chain, providing cost-saving workflow automation and real-time predictive analytics.

Kevin

Global Account Executive in Sales

What are Shipwell Perks + Benefits

Culture
Volunteer in local community
Friends outside of work
Eat lunch together
Open door policy
Team owned deliverables
Team based strategic planning
Group brainstorming sessions
Open office floor plan
Diversity
Dedicated Diversity/Inclusion Staff
Unconscious bias training
Health Insurance & Wellness Benefits
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Wellness Programs
Onsite Gym
Retirement & Stock Options Benefits
401(K)
Company Equity
Child Care & Parental Leave Benefits
Generous Parental Leave
Flexible Work Schedule
Family Medical Leave
Vacation & Time Off Benefits
Unlimited Vacation Policy
Paid Holidays
Paid Sick Days
Perks & Discounts
Casual Dress
Commuter Benefits
Company Outings
Game Room
Stocked Kitchen
Some Meals Provided
Happy Hours
Parking
Recreational Clubs
Fitness Subsidies
Professional Development Benefits
Job Training & Conferences
Lunch and learns
Acme Co. hosts lunch and learn meetings once per month.
Cross functional training encouraged
Promote from within
Online course subscriptions available
Paid industry certifications
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