Marketing Specialist

OneSpan is looking for a flexible and versatile marketer that will be a key player in the demand generation team.

Working out of our Chicago office, you will help execute marketing programs that underpin the department’s lead generation efforts. As a Marketing Specialist, you will research and implement existing and creative program strategies – including different advertising avenues. You will also act as a key marketing resource that will plan, execute and follow-up on the success of these lead generation and nurturing campaigns.

Responsibilities

- Targeted list-building for account based marketing programs

- Identify and evaluate new program opportunities

- Source research and other insight to support sales and marketing content

- Write valuable and engaging content

- Track and manage campaign performance

- Provide continual performance metrics on programs

- Update website & shared calendar with upcoming event and program summaries

- Invoice submissions and tracking of quarterly budget

- Data review & reporting from CRM system

Requirements

- Bachelors of Marketing or in a related business field

- At least 4-6 years of experience in marketing. Technology industry experience considered an asset

- Proven ability to juggle multiple projects in an energetic, fast-paced environment

- Resourceful self-starter with ability to jump in and ramp up quickly

- Extremely organized & detail-oriented

- Able to work under tight deadlines while coordinating several projects at a time and respond to changing business and technical conditions

- Excellent organizational, interpersonal and communications skills

- Very strong copywriting skills in English (writing samples may be required)