About UPshow

UPshow is changing the way businesses think about in-venue marketing. Its plug-and-play technology transforms a venue’s TVs into engaging and promotional experiences that drive sales, enhance engagement and improve marketing ROI. Powering more than 4,500 locations with 12,000+ active screens, UPshow’s customers include hospitality, fitness, entertainment and healthcare venues such as Crunch Fitness, UFC Gyms, Cheddar’s Scratch Kitchen, Sky Zone, ATI Physical Therapy, among others. For more information, please visit upshow.tv

About The Role

UPshow is looking to add a Marketing Specialist to our growing team in Chicago to drive trade show strategy and to support our digital marketing team. As a member of the marketing team at UPshow, you’ll have your hands in a little bit of everything - the strategy and execution of events and trade shows, digital growth strategies, and developing marketing assets. This position reports directly to the CMO. The Marketing Specialist will ensure on-time completion and success of digital campaigns and best-in-class events. We are looking for a go-getter, a problem solver, and someone with passion and drive for what we do!

Responsibilities

• Drive trade show strategy by working closely with the marketing team to establish trade show objectives, budget and schedule

  • Prospecting future shows to attend 

  • Plan the scope of the event (e.g., time, location, program, cost) for UPshow’s team

  • Work with the event host to ensure that required services (e.g., setup, breakdown) are provided or planned for

  • Remotely manage events on the day-of, including problem-solving, directing event set-up, communicating with on-site team, and planning for take-down

• Support digital marketing team with defining and implementing digital growth strategies

  • Continuously monitor paid media performance and report performance shifts

  • Implement daily optimizations across paid platforms including LinkedIn and AdWords

  • Complete digital projects for the marketing department

• Collaborate cross-functionally with Content and Creative teams in developing marketing assets

Qualifications

• Strong communicator and collaborator cross-functionally

• Highly organized and capable of managing multiple workstreams

• Proactive problem solver

• Passionate and devoted to learning, with a strong desire to become an expert in digital marketing and media

• Proficient using Excel and the Microsoft Office Suite in general

Special Benefits

• Dog-friendly office

• Cold brew on tap

• Friday Happy Hour

• Convenient Loop location close to the Clark/Lake and Metra stations

What Is UPshow?

1. We are on a rapid growth trajectory

2. We want you to grow with the company

3. We offer opportunities to earn equity

4. We are a well-funded technology startup

5. We have a strong leadership team

6. We have an awesome product

7. We have an international footprint of customers

8. We embody the scrappy startup culture that we’ve built & cultivated

9. We never have a dull day because our plates are always full

10. We are located in the heart of downtown Chicago at Franklin and Randolph