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PPC Specialist

| North Suburbs
Please send cover letter, resume, and a short summary of why this role interests you to [email protected] and make sure to mention Built In Chicago in the subject line of the message.
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Company Background

Direct Commerce Group, LLC (DCG) is a growing and entrepreneurial business with multiple areas of focus. Privately held and well capitalized by private investors and internet industry veterans, DCG currently operates Tall Ridge and Office Designs.

Tall Ridge (www.tallridge.com) is a full-service digital marketing agency focused on helping brands like Hydro Flask, Boll & Branch and Gerber Gear succeed on Amazon and other online marketplaces. We offer products for the quality conscious consumer.

Office Designs (www.officedesigns.com) is an e-commerce business focused on offering high-end ergonomic seating, modern office furniture, and office décor products to small and mid-size businesses and home offices. Full-service offerings include design and layout services, curated product offering and installation. Because of our capabilities, we are selectively authorized to offer high-quality brands such as Herman Miller, Steelcase, Humanscale, and Haworth, in addition to various other brands.

Position Summary
Office Designs is looking for a Paid Search Specialist to closely manage and optimize our Bing and Google Ads accounts.  Working under the direction and guidance of our Paid Search Manager, this person will have the opportunity to gain valuable experience in the SEM field with high-potential for upward mobility.  A successful candidate will effectively drive all paid search efforts and work with the wider marketing team to maximize ROI. 
 

Key Responsibilities

  • Spend Monitoring & Optimization
  • Assign daily budgets and ensure all campaigns are sufficiently funded
  • Test bid strategies and optimize accordingly to drive account performance
  • Keyword Research & Maintenance
  • Regularly run Search Query Reports (SQR) and update relevant and negative lists
  • Ad Development & Optimization
  • Develop ad copy based on keyword research and brand guidelines
  • Conduct A/B tests to determine optimal content, landing pages, ad layouts, etc.
  • Evaluate landing pages and make recommendations to improve Quality Score and conversion

Qualifications

  • Excellence in written and verbal communication
  • Native English speaker with impeccable grammar and spelling skills
  • Bachelor’s degree required
  • Desire to learn and stay on top of current marketing trends
  • Strong analytical skills and critical thinking ability
  • At least one year experience in a paid search-related marketing role
  • Bing/Ad Words certification a plus
  • Familiar with SEO & CRO best-practices
  • Basic understanding of A/B testing
  • Self-starter with a proactive mindset and ability to work independently 
  • Excellent organizational skills and ability to multitask

Benefits

  • Competitive salary
  • 3 weeks of PTO
  • Smart and fun co-workers who will quickly feel like family
  • Stocked kitchen 
  • Employee discount on products 
  • Health, dental, and vision insurance
  • 401k plan with company match

Read Full Job Description
Please send cover letter, resume, and a short summary of why this role interests you to [email protected] and make sure to mention Built In Chicago in the subject line of the message.
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Technology we use

  • Product
  • Sales & Marketing
    • Google AnalyticsAnalytics
    • TableauAnalytics
    • Google OptimizeAnalytics
    • Adobe Creative Cloud - Full SuiteDesign
    • Monday.comManagement
    • SlackManagement
    • WordpressCMS
    • MagentoCMS
    • NetsuiteCMS
    • BrontoEmail
    • UnbounceLead Gen

Location

DCG has 2 office locations: our main office is in Northbrook (722 Landwehr Rd), and our remote office is at TechNexus, located in downtown Chicago.

An Insider's view of Direct Commerce Group

What are some social events your company does?

Cosmic bowling, ping pong tourneys, Halloween costume contests, and happy hours are just some of the fun group events we've had.

Molly

Marketing Operations Manager

How has your career grown since starting at the company?

I started at DCG seven years ago as a Graphic Designer and have advanced into the Creative Director role. In my time here, I have been empowered to make some really impactful changes, including creating the individual identities for all of our brands as well as creating profitable marketing materials.

Amanda

Creative Director

How do you make yourself accessible to the rest of the team?

I look forward to greeting each team member almost every day. Through team meetings, hallway conversations, one on ones and doorway discussions, I generate energy from my interactions with the team. The close knit connection provides a meaningful and engaging atmosphere. People really care about each other at DCG

John MacEntee

President

What are Direct Commerce Group Perks + Benefits

Health Insurance & Wellness Benefits
Dental Benefits
Vision Benefits
Health Insurance Benefits
Retirement & Stock Options Benefits
401(K)
401(K) Matching
Child Care & Parental Leave Benefits
Flexible Work Schedule
Remote Work Program
Perks & Discounts
Beer on Tap
Casual Dress
Company Outings
Stocked Kitchen
Some Meals Provided
Professional Development Benefits
Job Training & Conferences
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Please send cover letter, resume, and a short summary of why this role interests you to [email protected] and make sure to mention Built In Chicago in the subject line of the message.
Apply now
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