Principal Brand & Advertising
Discover. A brighter future.
With us, you’ll do meaningful work from Day 1. Our collaborative culture is built on three core behaviors: We Play to Win, We Get Better Every Day & We Succeed Together. And we mean it — we want you to grow and make a difference at one of the world's leading digital banking and payments companies. We value what makes you unique so that you have an opportunity to shine.
Come build your future, while being the reason millions of people find a brighter financial future with Discover.
Job Description
Responsible for overall brand goals, brand communications leadership, message management and agency integration. Leads the strategy and development of creative assets including integrated agency briefings through full-up communications development with a focus on social platforms. Understands the development of fully integrated plans, messaging planning and role of social platforms.
Responsibilities
- Leads strategy, creative development and production for social platforms.
- Partners with Media manager on plans to ensure deliverables of production aligning with media buys and messaging calendar.
- Partners with cross-functional business units to align on priorities and share learnings
- Manages timelines, production details (including timing and budget) and all legal processes and trafficking processes.
- Meeting Management and leads meetings with Senior leadership and Executive Management (including CMO) to review creative/updates.
- Responsible for brand tracking, marketplace research, brand audits, and brand compliance management to improve overall brand recognition and help drive ownership/adoption and overall consumer engagement. Responsible for regular communications and/or presentations with marketing and executives.
- Responsible for long-term strategic campaign evolution and development.
Minimum Qualifications
At a minimum, here’s what we need from you:
- Bachelor's Degree in Marketing, Business, Communications, or related field
- 6+ years of experience in Advertising/Account Management, Marketing/Brand Management
- In lieu of a degree, 8+ years of experience in Advertising/Account Management, Marketing/Brand Management
Preferred Qualifications
If we had our say, we’d also look for:
- 8+ years of experience in Advertising/Account Management, Marketing/Brand Management
- Social-specific strategy and creative development expertise
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What are you waiting for? Apply today!
The same way we treat our employees is how we treat all applicants – with respect. Discover Financial Services is an equal opportunity employer (EEO is the law). We thrive on diversity & inclusion. You will be treated fairly throughout our recruiting process and without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status in consideration for a career at Discover.